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Media: C5 signs up new ad deals

. Guinness, BUPA, Specsavers, Wrigley s, Daewoo and Microsoft are among those advertisers who have signed...Channel 5 has struck deals with clients who had not so far included it on their schedules. Guinness, BUPA, Specsavers, Wrigley s, Daewoo and Microsoft are among those advertisers who have signed on for the first time. The news represents a significant step forward in relations between Channel 5 ...

ADWATCH: Kleenex threesome keeps it at number two

of new entrants. From the no-frills, sell- it-as-it-is school, we have Specsavers, Kinder Surprise...BT s new Brian Walden campaign hits the number one slot this week, topping an Adwatch table full of new entrants. From the no-frills, sell- it-as-it-is school, we have Specsavers, Kinder Surprise, Churnton Cheese and Wrigley s. In the celebrity stakes, Shane Ritchie scores 60% awareness for Daz ...

Adwatch: Jersey Royal Potatoes - 'Choice'

sort of know what I am going to get with commercials from Homebase and Specsavers. But what about

Awards for Excellence: Brand extension

WINNER Client: Specsavers Optical Group Agency: In-house COMMENDED Client: Innocent Drinks ... , with an average spend of £1200 per hearing aid. Specsavers believed there was an opportunity to extend the brand ... they were expensive and poor on service - the opposite of Specsavers' customer-friendly and value ...

RADIOWATCH: The monthly analysis of radio recall in association with emap on air

- Woolworths, Sainsbury s and Specsavers - have used radio to pull in custom. The month s bravest radio advertiser has to be Specsavers, which makes its Radiowatch debut at number six. The Guernsey ... -for-one promotion. The Specsavers marketers had previously used radio for local store promotions, but felt ...

Reality check: August

ScS Sofas Bank holiday sale Inhouse 150 7 Specsavers Garage Inhouse ... Cadbury's Spots v Stripes Fallon 178 3 Specsavers Garage Inhouse 172 ... 193 4 Kit Kat Lunchbox JWT London 193 6 Specsavers Garage ...

Private View: Nick Hastings, the executive creative director at Euro RSCG London

. Still, even she can't hide the absence of an idea, big or small. The Specsavers campaign soldiers on with the line: "Should have gone to Specsavers." It's the kind of "big idea" that may be executionally fertile ... glasses. His fans are horrified and run away as the voiceover waffles on about money and Specsavers' range ...

People's choice: most Irritating ads of 2008

, marketing director of Specsavers, the answer is yes. 'As Oscar Wilde said, there is only one thing worse ... Corsa DLKW 30 12 Specsavers In-house 26 13 COI: HM Revenue M C Saatchi 25 Customs ... particularly unpopular entry in the list is the Specsavers campaign, created in-house, featuring legendary ...

The Work: New Campaigns - UK

. Each ad ends with the strapline: "We only select the two best bits." SPECSAVERS - ALIBI CREDITS Project: Alibi Client: Richard Holmes, marketing director, Specsavers Brief: Promote value for money Creative agency: Specsavers Creative Writer: Simon Bougourd Art director: Neil Brush Planner: In ...

Paper Round (16 August) - Which clients are advertising in the national press?

-page ads in the tabloids, while Specsavers reminds parents that children are entitled to free sight tests ...

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