26 Jan 2012
| by Katherine Levy
Specsavers is reviewing its £39 million UK media planning and buying business, which is currently...that Specsavers has called the review as part of a "statutory best practice" approach to its suppliers ...
. The incumbent agencies are expected to repitch for the business.
Last year, Specsavers, which handles its creative in-house, temporarily dropped its famous "Should ve gone to Specsavers" strapline. It soon ...
08 Aug 2011
| by Sara Kimberley
Specsavers has dropped its "Should've gone to Specsavers" strapline in its latest ad for contact...The ad created in-house by Specsavers Creative, starts with a woman sitting under a tree reading a newspaper ad for its contact lens offer. The koala falls out of a tree, then approaches the astonished woman ...
is an engaging way of saying that Specsavers has low contact lens prices.
"The koala has been executed ...
03 May 2012
OMD was propelled to the top of the media league after landing the Specsavers business.
01 Mar 2012
| by Media Bitch
This week, Bitch follows the News International team to Chamonix, gets a bit ripe with Specsavers...for taking a break while they can.
Jersey Jaunt This girl hears that the Specsavers media review has ...
that Specsavers are interested in helping people with their sight issues, but is sure the client would have rather ...
03 May 2012
| by Katherine Levy
No sooner had the industry heard the news that MEC had lost its long-standing Specsavers account...-business success and a hot planning positioning, clearly impressed the Specsavers client and deserves to have a ...
05 Apr 2012
| by Media Bitch
Should have gone to...
Well, this girl hears that the pitches for the 39m Specsavers media ...
states, "Should have gone to Specsavers", it seems that MEC chief executive Steve Hatch and managing director Stuart Bowden reversed that by mocking up a Specsavers shop in the agency's offices ...
01 Mar 2012
for the Specsavers meetings last week. Sources suggest bad visibility meant one of their rivals spent hours circling ...
the extra time to get better acquainted with Specsavers' business. ...
29 Mar 2012
, is expected next week at the latest.
The Specsavers media pitch reached its final stages this week ...
20 Jan 2012
| by Adam Woods
, Specsavers and Ryanair are only a few of those that also handle creative in-house.
In-house does ...
guards the secrets of its TBWA\Chiat\Day-supported Media Arts Lab; and even Specsavers has a 40-strong ...
deploy proven external talent, such as Specsavers' use of directors, including Another Film Company ...
16 Dec 2011
| by Staff
for the Games.
6. Specsavers, Gordon Ramsay
Specsavers ads have always been ones to look ...