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As sponsorship success stories go, there can be few to touch LOCOG's achievement in raising 2bn ... sponsorship by McDonald s and Coca-Cola most unhelpful at the launch of its anti-obesity campaign ... virtues of their multimillion-pound sponsorships. McDonald's grass roots football ...
to combat obesity. Those brands were singled out due to their sponsorship of the Games. Meanwhile, a ... on responsible drinking as part of its Olympics sponsorship activity, writes Gemma Charles . The brand ...
". The doctors criticism of the multimillion pound sponsorship deals around major sporting events come as the UK ...
Movement, we are proud that we are able to use our sponsorship to enable millions of people to experience ... or sugar-free." A McDonald s spokesperson said: "As a global brand our sponsorship and long ... we will feed about 1 in 10 people who visit the park. "Sponsorship is essential to the successful ...
football sponsorship at the start of April . Follow Loulla-Mae Eleftheriou-Smith on Twitter ...
McDonald's is launching a TV ad to promote its grassroots football sponsorship.
McDonald's has struck an eight-week deal with Absolute Radio to sponsor its breakfast shows, which include weekdays with Christian O'Connell, Saturday mornings with Frank Skinner and Sunday mornings with Vicki Blight, for an undisclosed sum.
, the challenges facing Subway, the brand's sponsorship of 'The Biggest Loser' and gives her advice to those...In Marketing's new, quick-fire video interview, Akhtar outlines Subway's health credentials and sponsorship of 'The Biggest Loser', saying, "we've got a great story to tell" brightcove.createExperiences(); Read The Marketing Interview with Manaaz Akhtar here. ...
of sponsorship agency Synergy, says: 'One of the key themes this year will be the redefining of what it means ...
content, as opposed to advertising, sponsorship or editorial content. TV was now simply 'the icing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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