Mumsnet pulls Sky campaign in protest at NotW
06 Jul 2011 | by Rich Sutcliffe
is currently attempting to take full control of BSkyB. Culture, media and sport secretary Jeremy Hunt last ...
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Aston Martin fends off Apple to be named coolest brand of 2011
28 Sep 2011 | by Arif Durrani
According to CoolBrands annual UK rankings, British Sports car manufacturer Aston Martin, home to James Bond s DB5, has held off challenges from Apple (2), Rolex (4) and Dom Perignon (12), to be crowned ... . Aston Martin is joined by other sports cars Ferrari (8) and Maserati (20) in the top flight while Google ...
Gillette's Facebook fans help create giant Roger Federer portrait
20 Jun 2011 | by Oliver Luft
of Gillette, is a high-profile user of sport stars, including Thierry Henry and Federer, to endorse its ...
Mirror bucks the trend as newspaper sites falter in June
28 Jul 2011 | by Arif Durrani
The onset of summer, and with it music festivals like Glastonbury and sporting events like Wimbledon, did not stop the website for the Mirror Group gaining daily users, up 3.3% to 730,296. It a follows a concerted new social media strategy implemented at the Mirror since Easter, as revealed ...
Beta rolls out online community for the over 50s
03 Jun 2011 | by Sarah Shearman
The site , which launches today with commercial partners Kuoni, the high-end travel operator, and Coco de Mer, the boutique erotic brand, will feature content on subjects including shopping, sport, music, money and relationships. It aims to rival the likes of Saga and will be edited by former ...
Appointment to view: 'The Canvas Experiment'
20 Jun 2011 | by Sarah Johnson
Sports shoe brand Converse used almost 500 shoes to create an interactive 'screen' that could
Think BR: Luxury brands and the social media dilemma
20 Dec 2011 | by Jane Simmonds
dedicated to images of people sporting their trench coat , has been a major success and has been visited ...
Trading places: this week's people moves
20 May 2011 | by Sara Kimberley
for Gatorade and sports nutrition UK and Ireland. Stringfellow moves from her role as marketing director ...
Ford and Xbox top Champions League social media mentions
31 May 2011 | by Sarah Shearman
on uniquewarez.com, 624 on answers.yahoo.com, 542 on sports.yahoo.com and 414 on YouTube. Giles Palmer, chief ...
Video banner ad campaign 'nearly doubles' Liam Gallagher sales
03 Aug 2011 | by Sarah Shearman
The campaign, delivered by Silence Media and commissioned by the7Stars for Beady Eye Records, featured expandable video ads for three of the band s singles across male lifestyle and sports websites. During the first week of July, Beady Eye suspended all advertising and promotion in the UK other than ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
