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The betting and gaming firm is aiming to improve the targeting of its email and mobile communications by hiring consumer insight firm Sky IQ. Ladbrokes will task Sky IQ with working across all its offerings, including sports betting, casino games, poker, bingo and games products such as 'Deal or No Deal ...
, head of retention at Sport England, says the 'eating plans' could be useful if blended with other tools ... to be added to current tools,' she adds. Maurel's role at Sport England is to use data to help various sports' governing bodies to increase participation and attendance, a challenge for smaller sports ...
, eBay, EDF, Halfords, JD Sports, Legal General, LoveFilm, Sky and Vodafone. Source: card-issuers ...
by sports marketing activation agency JMI. Francois Renard, global brand vice-president for Clear, said ... into our consumers' passions cars, sports, extreme adventure in order to engage with them. The thrill ... that former World Champion Kimi R ikk nen will be joining the team after a two-year hiatus from the sport ...
, if Londoners' abiding memory of the summer proves to be a wonderful period of sport and celebration ...
for people who play sport. This ad is more a PR film than anything. But it works because like ... 150,000 new players to our national game a target that will be tracked via Sport England s Active ...
Eddie Stobart is making a significant move into sport sponsorship, signing a deal to be the new...and sports brand JJB. Eddie Stobart has signed a sponsorship agreement to run until at least 2015 ... as it thought sport no longer fitted with its strategy of targeting the over-50s market. ...
sport calendar. Digital and CRM specialist Tangent Snowball has been tasked with the relaunch of TAG ...
from stores such as JD Sports, PC World and Carphone Warehouse flashed across the world and served ...
Speaking at today's Media Guardian Changing Advertising Summit on data and consumer profiling, Ayers claimed his club was catching up to rivals such as Manchester United and Chelsea, by building up its use of loyalty and digital channels. Ayers said football clubs and other sporting institutions ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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