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Capital One Cup 'will help brand stand for opportunity'

the competition." The deal was negotiated with the Football League by SMG Sports, part of Capital One's media agency Starcom with Sports Revolution. Activation has been entrusted to sports sponsorship specialist ...

Klipsch to sponsor Peppermint Candy on Jazz FM

, well known for their high-end quality audio equipment, and are now planning a major expansion ...

Relentless recruits Professor Green as brand ambassador

-up from sports to music by bringing in urban music artist Professor Green.

Nike puts Umbro up for sale

The sports manufacturing giant has also put leather goods retailer Cole Haan on the block. Nike bought Umbro in October 2007 for 285m when it wanted to strengthen its presence in the football ... in the world's most popular sport and the world's biggest football market. With its close links to The Football ...

Jubilee spirit unites the nation

if they thought it was appropriate for brands to sponsor cultural, sporting and music events, around 40% agreed ...

Chime's newly launched Good Relations Group 'will be top ten PR agency'

to be strongly supportive of the MBO deal, also wants Chime to focus on sports marketing. As well as being led ...

SapientNitro wins McLaren digital business

of its plans to take on rivals Ferrari, Lamborghini and Porsche in the high-end road sports car market. Last year, the company launched its first high-end road sports car, the MP4-12C, in 18 countries with a ...

Lord Bell speaks about Bell Pottinger MBO

can now be put behind us and Chime can refocus on faster growth in sports/marketing . Peel Hunt ...

British American Tobacco seeks digital shop for new luxury range

and Health has accused the company of using sponsorship of music festivals, sporting events, celebrity ...

PR professionals urged to show caution over correspondence with media

Last week, the Leveson Inquiry heard the full extent of the email, text and phone conversations between News Corporation lobbyist Frederic Michel and the Department for Culture, Media and Sport as he lobbied over the BSkyB deal. On Monday, The Guardian published emails from London Mayor Boris Johnson ...

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