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Technology: The Week in Technology

19 Sep 2008

-month digital campaign for its Range Rover Sport vehicle. Future will promote the luxury 4X4 on its gadget ...

Motoring: The car industry notches up a gear

23 May 2008

PR looks after the manufacturer's sports marketing properties, including F1 and the Ryder Cup ...

Xerox ends search for European PR head

14 Mar 2002 | by Staff,

Perlmutter joins from mobile phone company One2One, where he has headed the PR operation for the past 18 months. He took up his new role earlier this month and replaces Joe Kelly, who left Xerox in September 2001 to join troubled telecoms equipment giant Marconi. Based at the company's UK headquarters ...

CAMPAIGNS: Utilities PR - Yorks Water puts Mini in Hull sewers

19 Oct 2001 | by ED SHELTON

as diverse as The Financial Times, OK! magazine, The Daily Telegraph (twice) and The Daily Sport ...

John Taylor wins npower cricket job

09 Feb 2001 | by PETER SIMPSON

Sports PR agency John Taylor International has been selected by utility company npower for its test cricket sponsorship. The London-based agency has been picked to oversee the management and all PR surrounding the three-year, 11m sponsorship deal with the English Cricket Board, which ...

John Taylor wins npower cricket job

09 Feb 2001 | by PETER SIMPSON

Sports PR agency John Taylor International has been selected by utility company npower for its test...Sports PR agency John Taylor International has been selected by utility company npower for its test cricket sponsorship. The London-based agency has been picked to oversee the management and all PR surrounding the three-year, pounds 11m sponsorship deal with the English Cricket Board, which ...

npower seeks agencies to help build up its brand

01 Dec 2000 | by JENNIFER WHITEHEAD

hired JTI last month. JTI, a sports PR and sponsorship specialist, will be in charge of npower ... the world of sports sponsorship'. According to the Gas Consumers' Council, npower received more ...

Emerald opportunities: Consumer PR is booming in the Irish Republic as practitioners utilise all their marketing skills to get ahead in a crowded communications market. But the industry still has a way to go before it can be sure of its long-term future

04 Jun 1999 | by MAJA PAWINSKA

obsessed with sports here, she says, citing the link between Budweiser and the Irish Derby, and the Bank ...

Editorial: Lobbying crosses new frontiers

25 Sep 1998 | by JOHN GAGE

there are few contenders equipped to cater to their needs. APCO, Thames Water s new consultancy, was one ...

BORDER LINES: PARIS - SRRP lands Minolta account

18 Sep 1998 | by MAGGIE BROWN

SRRP has won a three-way pitch to handle PR for Minolta s office equipment division in France...SRRP has won a three-way pitch to handle PR for Minolta s office equipment division in France. The company, which manufactures photocopiers, scanners and printers, has briefed the agency to launch its new range of printers and to increase its brand awareness in France following several years of low ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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