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, Ketchum (New York/Atlanta) 1995: US PR manager, then global sports comms manager and marketing comms ...
, industry and lifestyle press. Desk-side briefings were arranged with the consumer tech, sports and trade ... Adams provided celebrity endorsement. One-day briefings were arranged with key consumer and sports ...
in terms of fitting in with Orange and it has to be non-competitive,' he says, listing sport, music ...
and sport from ITN and Sky respectively. One of the most effective way to connect with a youth audience ...
sports quiz They Think It's All Over (PRWeek, 3 October), sealed their cult status. One hiccup was that ...
and approval. 'It's easy for marketers to go down the obvious route of music and sport,' says BlueberryFrog ...
video calls or watch live sports coverage. They instead had to 'pre-register' for the phones, which ... sports coverage from their own phone - new technology that had to be explained and sold to the media ...
tech and parts of the firm's sports sponsorship PR work. In January last year Citigate Dewe ...
communications, expanding the brief to include tech and parts of the firm's sports sponsorship PR work ...
-mobile is remaining coy about its own launch budget, top notch global sports stars do not come cheap. Instead ... brand'. Both held high-profile launches with a sporting theme. O2's London Eye reception was accompanied ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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