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Think BR: The end of innovation? How Facebook will fare post IPO

downturn in talent investment. Conversely, shouldn t the injection of cash spur more startup ...

Man City teases fans with 'Spot-the-Balotelli' campaign

The football club is inviting the 47,000 fans who attended its match against Spurs on 22 January to tag themselves in a 360-degree image on the club's site and share it on Facebook and Twitter. Avatars of Mario Balotelli, Sergio Aguero, Edin Dzeko and Samir Nasri have also been rendered ...

Spurs readies augmented reality app

The Premier league club has hailed the technology as revolutionary. The augmented reality technology, called Aurasma, has already been used by Debenhams, Tesco, and other high-street brands in their marketing activities. Aurasma is owned by Autonomy, which is a Spurs shirt sponsor. Tottenham will use ...

Weapon7 boosts firepower as the AMV big guns roll in

"fantastic growth opportunity". To spur this growth, she is bringing in Adam Graham, the former managing ...

Andrew Walmsley on Digital: Groupon's 'Y-factor' problem

When yoghurt came to the UK in the early 60s, it was plain white gloopy stuff that nobody ate. The Ski brand changed all that in 1963 with the masterstroke of adding fruit, thereby making it a little less like baby sick, and a category was invented. As its popularity grew, competition spurred ...

Holy Moly: how a £4 website became an internet phenomenon

, spurred on by reality TV shows, was at its peak. It was a captive audience, but East certainly knew how ...

Premier League prediction show to launch on Facebook

player Scott Minto and TalkSport's Jason Cundy, the former Spurs and Chelsea player. The hour ...

Revolution Masterclass: Online video

for brands seeking an audience. Daisley says the growing importance of digital video has spurred brands ...

The Big Digital Debate: How to create value from digital

-wall project, a move that spurred this debate. All the initial signs are encouraging. "It s early days, but we ...

Andrew Walmsley on Digital: The premium content gap

. Spurred on by eroding margins in media buying, they have eyed with envy the profits being made ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.