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LONDON - Starcom MediaVest Group has appointed Nic Jones to the newly created role of chief digital
As the 'Buy it, sell it, love it' work for eBay is the brand's first TV and radio campaign, it's a credit to the company that awareness is already so high. eBay can boast not only that people are familiar with the brand, but also that it has effectively been profitable since launch - a rare accolade...
Starcom MediaVest (SMG) has appointed Rian Carstens to the role of group search director....Carstens will oversee both SMG UK s paid and natural search teams, as well as bolstering search best practice across the EMEA region. Prior to Starcom MediaVest, he was deputy managing director ... -search campaigns for clients such as Honda, Bupa and Europcar. According to Starcom MediaVest, its search team ...
NEW YORK - Starcom MediaVest is to include online properties in its upfront media buying season...to be a huge hit. Now Starcom MediaVest, part of Publicis Groupe, has said it will include a number ... executive officer of Starcom MediaVest, said: "The upfront is considered an archaic process by many in our ... these providers as critical participants in the upfront market." Clients of Starcom MediaVest include McDonald ...
NEW YORK - Starcom MediaVest, part of Publicis Groupe, has withdrawn from the pitch for the $300m...Group-owned Initiative Media, which is the incumbent, and Aegis Group-owned Carat USA. Starcom MediaVest issued a statement saying: "Having mapped out the future contact environment for AOL, we felt ... planning and buying for Masterfoods and the $200m Sara Lee business, which was consolidated into Starcom ...
and into the Starcom MediaVest group....of the agency. It also marks the first time that Starcom Motive and MediaVest, two Publicis-owned agencies ... the start of further joint pitches and greater co-operation between Starcom Motive and MediaVest. BT's head of media, Grant Millar, oversaw the pitch. He said: "Starcom Media-Vest Group impressed ...
Starcom MediaVest is launching its content unit Liquid Thread in the UK ahead of a global rollout...the EMEA at Starcom MediaVest Group, who was recruited from Aegis Media last month. The unit describes ... from a merger of branded entertainment agencies Chicago-based Starcom Entertainment, New York-based connectivetissue, and digital and social agency Pixel. Prior to the merger, Starcom Entertainment ...
Digital agency I-Level has formed a partnership with Starcom MediaVest Group to compete.../9. Stewart Easterbrook, chief executive of Starcom MediaVest Group, called the new partnership an "innovative ...
LONDON - Analysis of more than one million online discussions by Starcom Mediavest Group put Nick...' #leadersdebate ' is still currently trending. Starcom said Nick Clegg achieved the biggest increase in positive ...
Publicis Groupe is to bring its Leo Burnett, Starcom MediaVest and Digitas agencies closer together...Worldwide, Renetta McCann, the global chief executive officer of Starcom MediaVest Group, and David Kenny ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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