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Starcom MediaVest Group is launching its content unit Liquid Thread in the UK, ahead of a global...The division was formed in the US last April by merging its content units, Connectivetissue, Starcom Entertainment and Pixel, to combine social media with creative content for clients. The Publicis Groupe agency has appointed Janine Smith as the creative director of its UK division. ...
Starcom MediaVest (SMG) has appointed Rian Carstens to the role of group search director....Carstens will oversee both SMG UK s paid and natural search teams, as well as bolstering search best practice across the EMEA region. Prior to Starcom MediaVest, he was deputy managing director ... -search campaigns for clients such as Honda, Bupa and Europcar. According to Starcom MediaVest, its search team ...
MUMBAI - Starcom MediaVest Group has named Mallikarjunadas CR as its new chief operating officer...MediaVest Group. In his new role, he will report to CVL Srinivas, chairman of Starcom MediaVest Group India and managing director of LiquidThread Asia-Pacific. Starcom Worldwide and MediaVest Worldwide branch heads ... to Mallikarjunadas. Mallikarjunadas returns to Starcom MediaVest following a previous five-year stint on P G ...
Starcom MediaVest Group has increased its ties with bed specialist Dreams, adding the paid search...The Publicis agency picked up the business following a competitive pitch against the incumbent Brilliant Media and paid search specialist agency Greenlight. Dreams appointed Starcom MediaVest Group to its 35m traditional media business in December last year, which coincided with the incumbent Robson ...
The only thing that seemed lacking in Starcom MediaVest's 2010 was a plague of locusts. The loss...Score: 3 Agency fact file: Starcom MediaVest Group Type of agency ... Easterbrook, saw Starcom MediaVest lurch from one nightmare to another. The loss of the 75 million BT ... of diminishing clients, who knows? What is clear is that Starcom MediaVest must try harder in 2011 before ...
LONDON - Jim Marshall, Starcom MediaVest Group executive director, has left after 28 years...the role of chief executive of MediaVest. Stewart Easterbrook, chief executive of SMG, said Marshall ...
While the group chief executive, Stewart Easterbrook, has wisely set the Starcom vessel on a...Score:5 Agency fact file: Starcom MediaVest Group Type of agency ... 420 (+15%) In 2011, Bupa and Revlon left Starcom MediaVest Group, and its wins were small ... director of Starcom and Steve Parker in the same role at MediaVest. However, there were changes ...
Starcom MediaVest Group Sports, the sports marketing division of SMG, has named Robin Clarke as its..., was launched in July 2009 to provide sports marketing strategy and activation for Starcom and MediaVest ...
Starcom MediaVest Group has increased its ties with the bed retailer Dreams, adding the paid search
Heineken has appointed Starcom MediaVest Group to its estimated £230m consolidating global media...Starcom MediaVest already held the 30m account in the UK, but it will now take on the media ... phase, from 1 July, Publicis Groupe-owned Starcom MediaVest will focus on Heineken's top 15 spending ... and France. In a second phase, Starcom MediaVest will take on the remaining markets. Starcom MediaVest ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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