Gossip Girl takes on fragrance brand
04 Mar 2008 | by Fiona Ramsay
Guerlain s Insolence ad campaign will appear as an opening ad during breaks and as a closer to the show. The deal was negotiated by ITV s customer relations team and Jon Marchant at Team UK Media. Stephane Euzen, Guerlain s UK marketing director, said the deal would help the brand to reach a younger ...



