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Generation Y: Demanding diners who expect healthy eats and good value

media is one of the best ways to target them, writes Stephen Mellor, qualitative director at Tpoll.

Power 100: 100 to 50

was previously responsible for CRM and ecommerce at the brand. 71: STEPHEN MCGILL - XBOX Microsoft's UK ...

New Year VAT increase to trigger £2.3bn consumer squeeze

for some groups. Stephen Whyte, Acxiom Europe chief executive, said: "The VAT rise of 2.5% may seem ...

Marketing's Power 100

-cutting measures, winning plaudits from Francis Maude, minister for the cabinet. These include allowing government ...

People's choice: most Irritating ads of 2008

the 5678567856785678568th time. Paul Finch Has to be the Cadbury 'Gorilla'/'Trucks' cut-and-shut job. Awful. Stephen ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.