Kellogg boss departs as food giant kicks off global rebrand
29 May 2012 | by Sarah Shearman
Kellogg has parted company with its European president Stephen Twaddell as it embarks on a global
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Citizen appointed to launch Virgin Pure water purification products
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relations, social media and brand collaborations to help Virgin Pure reach its targets. Kim Francis ...
Helen Edwards: David Cameron is wrong to put price on binge drinking
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the idea of a 'hedonimeter' - an imaginary instrument first mooted by the 19th-century economist Francis ...
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29 Mar 2012
. MAYBE - STEPHEN MAHER, CHIEF EXECUTIVE AND FOUNDER, MBA Any brand that dabbles in politics or social ...
Trading places: this week's people moves
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appointed Stephen Smith as its chief marketing officer, replacing incumbent Rick Bendel , who will move ...
Generation Y: Demanding diners who expect healthy eats and good value
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media is one of the best ways to target them, writes Stephen Mellor, qualitative director at Tpoll.
Review of the Year: Top 10 marketing moments of 2011
19 Dec 2011 | by Nicola Clark
on the 65-year-old Central Office of Information (COI) this year when Francis Maude, the minister ...
The Chinese are coming
30 Nov 2011 | by Rachel Barnes and Sarah Shearman
.' Stephen Maher, chief executive of integrated agency MBA, which recently met representatives of Chinese ...
Romanian chocolate wins direct creatives' debate
29 Nov 2011 | by Daniel Farey-Jones
' campaign by Saatchi Saatchi, put forward by SFW's Neil Francis. Follow Daniel Farey-Jones on Twitter ...
Kellogg hands P&G's Jonathan Myers UK role
29 Nov 2011 | by John Reynolds
Myers, who replaces Greg Peterson, will take up the role in January. He has held several key executive jobs at P G, latterly as general manager of oral and feminine care at P G China. As regional vice-president, UK and Republic of Ireland, Myers will report to Stephen Twaddell, president of Kellogg ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
