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Diary: Hit or Miss... Free shoes
22 Apr 2005
The trainers, which 'mimic the natural mechanics of your foot', were worn by marathon winner Paula Radcliffe and received a 'big thumbs up' from The Observer, while The Times described the shoe as 'a key component of Paula's training regime'. The story also piggybacked news that 53-year-old Steve ...
Press Conferences: Impress the press
05 Nov 2004
, writes Steve Hemsley....At the Labour Party's former press centre on the ground floor of Millbank Tower in July, the British Olympic Association unveiled Britain's team for Athens. Athletes such as Kelly Holmes, Steve Backley and Phillips Idowu were at the press conference, which was broadcast live on BBC News and Sky News ...
Event PR: The Greatest Show on Earth
10 Sep 2004 | by Amanda Kamin
programme and the lunch features Sir Steve Redgrave, the mentor for the UK Team Visa athletes. My colleague ...
OPINION: View From The Top - Alpha communicator
09 Jan 2004 | by Gidon Freeman
-Doyle, who handled PR during the 2000 Sydney Olympics. It includes, as head of media, Steve Parry, a former ... (Seb) Coe and Sir Steve Redgrave. It is a lean team of just ten staff, and Lee insists 'budgets ...
Analysis: Music festivals deliver lasting PR to sponsors
04 Jul 2003 | by Chris Scott
of their own. Virgin Mobile brand manager Steve Rogan says proving the brand's commitment to the music scene ...
CAMPAIGNS: Flower show PR highlights a lawnmower - Trade/corporate
20 Jun 2003 | by Steve Aston
Client: EP Barras (Lawn and Garden Division) PR Team: Brooks Randall Marketing Communications Campaign: Raising the profile of LawnFlite lawnmowers Timescale: 1 April - 20 May 2003 Budget: 4,000
CAMPAIGNS: New Saatchi Gallery bares all at opening - Event PR
16 May 2003 | by Steve Aston
Client: The Saatchi Gallery PR Team: PagetBaker Campaign: Launch of the new Saatchi Gallery Timescale: January - April 2003 Budget: Undisclosed
Eastman Kodak appoints Ketchum for Olympics PR
11 Apr 2003 | by Mark Johnson and Ian Hall
the business.' Ketchum director Steve Martin, who leads an eight-strong team on the account, said that one ...
PRWEEK AWARDS: Product & Promotion - The AstraZeneca UK Award - Healthcare: Ethical
01 Nov 2002
were launched with celebrity endorsement from Sir Steve Redgrave, who manages his diabetes with Lilly ... addressed by Sir Steve, who then hosted a private dinner with the winners. One hundred pieces of national ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
