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CAMPAIGN: NFL positions Super Bowl in UK's TV diary - Media Relations

Client: NFL Europe PR Team: Hill Knowlton Campaign: Super Bowl Timescale: December 2002...that the sport's showpiece event, the Super Bowl, is scheduled in the early hours of the last Monday each January ... To position the Super Bowl as a major sporting event for a UK audience and deliver a TV audience of one ... free year's pass to major world sporting events, culminating at the Super Bowl in 2004. Measurement ...

The World: Chicago - CareerBuilder puts $40m brief up for review

CareerBuilder, the online jobs site, has put its $40 million account into review after the Super

Janet Jackson's nipple 'reveal' sparks federal inquiry

the same way about Janet Jackson's breast being exposed during Sunday's Super Bowl broadcast and have...outraged at what I saw during the half-time show of the Super Bowl. Like millions of Americans, my family ... to be asked to produce another half-time show for Super Bowl. If you have an opinion on this or any other ...

Super Size Me publicity goes on as it makes Oscar list

NEW YORK - 'Super Size Me', the documentary that gave McDonald's a publicity headache earlier.... With 'Fahrenheit 9/11' out of contention because Michael Moore is entering it in another category, 'Super Size Me ... aggressive, describing 'Super Size Me' as a "gross-out movie". For the Oscar for best documentary feature ... year's award was won by Michael Moore, for the film 'Bowling For Columbine'. Moore was both booed ...

Super Size Me means more bad press for McDonald's

' campaign, but it now faces a new wave of bad PR with the release of a documentary called 'Super Size Me'....about what they eat. It is being described as a 'Bowling for Columbine' for obesity. Spurlock said ...

Threepipe to help Original Bowling Company bring families to ten-pin bowling

The Original Bowling Company, owner of AMF bowling and Hollywood Bowl, has called in Threepipe...Its brief is to raise the profile of The Original Bowling Company s brands at a local and national ... Bowling Week . Taking place in June, it aims to encourage families and adults to rediscover bowling. Threepipe will be using national and local media to talk about the company s 42 bowling centres across ...

Black media alliance mounts US voting campaign

Jackson. Scheduled on the same weekend and in the same city as the Super Bowl, the event, called Taking ...

Rise of the super-facilitator

our role as that of 'super-facilitator' - helping clients to navigate change, building bridges ... -the-shelf solutions. As super-facilitators, we often help to write our own. We always check the soundness ...

'Goldfish bowl' NHS takes toll on comms

is extremely challenging as a result of a 'goldfish bowl mentality' that has developed....Colin Douglas was addressing the CIPR's health and medical group last week. He said NHS communicators are so caught up with reactive work that they are left with insufficient time for proactive comms. 'The level of intensity and scrutiny, the sheer volume of activity and a goldfish bowl mentality make a ...

FCO snares Bowles from Energy Retail Association

Nicola Bowles will start the new role in December and will oversee a team of 22, working as part ... . She will report to Lucian Hudson, FCO director of communications. Bowles replaces Sarah Kline, who ... for International Development. Hudson said of Bowles: She s a very talented person with an interesting track ...

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