09 Feb 2010
| by Alex Brownsell
LONDON - This year's Super Bowl has become the most watched television broadcast in US history...night's 44th Super Bowl between the Indianapolis Colts and the New Orleans Saints on CBS broke a 27-year ...
105.97 million viewers. Last year's Super Bowl, in which the Pittsburgh Steelers defeated ...
,000 tuned in to watch the Super Bowl live on BBC1. ...
08 Jan 2001
| by Anna Clarke
The dotcom gloom is reflected in this year’s line-up of advertisers for the US’s Super Bowl XXXV...LONDON (Brand Republic) - The dotcom gloom is reflected in this year’s line-up of advertisers for the US’s Super Bowl XXXV, to be broadcast on January 28 on CBS.
Only three dotcom companies are likely ...
with traditional advertisers, including some Super Bowl regulars such as MasterCard International. MasterCard ...
21 Sep 2000
| by Louise Banbury
Careers website Monster.com has booked its place for American football event Super Bowl XXXV later...event Super Bowl XXXV later this year, the third time in a row the company has bought airtime during ...
it has paid for the notoriously expensive Super Bowl slot, which see the dotcom air four 30-second slots ...
’s Super Bowl featured Monster’s “when I grow up” campaign, which, according to the company, generated ...
21 Jan 2002
| by Staff,
The Super Bowl is usually sold out in terms of advertising at least a month before kick-off, but the effects of the downturn are biting hard, making Super Bowl XXXVI at the Louisiana Superdome in New Orleans ...
of the millions of Americans who will be tuning in.
Fox's situation could be much worse. The Super Bowl ...
13 Sep 2007
| by Nikki Sandison
of American football, to broadcast the Super Bowl live....that may be scheduled for next year. Super Bowl XLII will be broadcast live from Arizona when it kicks off at 11pm UK time on February 3 2008, and Super Bowl XLIII will be broadcast live from Tampa, Florida in 2009. Sky already has the rights to broadcast the Super Bowl, which it has covered for over a decade ...
11 Dec 2002
| by Staff,
the upcoming Super Bowl XXXVII, American football's biggest event, on UK terrestrial television....Five has won the rights to show the NFL's Super Bowl tournament, the biggest event in the US football calendar, to be held next year on January 26. Super Bowl XXXVII will also be shown on Sky Sports.
It is the first time that Super Bowl will have been shown on terrestrial television in five years. Five will also ...
14 Jan 2008
| by Staff
the annual ad-fest that is the Super Bowl....on February 1. Pepsi is describing it as its biggest promotion ever . The Super Bowl is always a major event ...
was at the centre of the notorious Nipplegate scandal with Janet Jackson during the 2004 Super Bowl half ...
26 Aug 2004
| by Staff,
playoffs and Super Bowl, which will appear on ITV for the first time next year....the sponsorship of ITV's terrestrial coverage of the games.
It is the first time the Super Bowl will be shown ...
and culminates in the live broadcast of the 39th Super Bowl on February 9.
Gary Knight, the head of sponsorship at ITV Sales, said: "We are thrilled the Super Bowl is coming to ITV for the first time and, with Reebok ...
07 Feb 2006
| by by Staff
NEW YORK - Sunday's Super Bowl XL was the biggest in a decade as almost 91m people tuned into watch...The Super Bowl audience for the game that saw Pittsburgh's Steelers beat the Seattle Sea Hawks 21 ...
the price for a 30-second spot to $2.5m (£1.4m), up 4% on last year's Super Bowl on Fox.
In the fourth ...
in the poll, which began shortly after Super Bowl XL kick-off.
The ads were streamed more than 17m times ...
10 Nov 2003
| by Staff,
-- by auctioning its services on eBay to devise a 'creatively brilliant' commercial to be screened during the Super...-in-a-lifetime opportunity" to be the first company in history to bid on a Super Bowl ad on eBay. It is also offering a ...
the Super Bowl and it gets ranked in the Top 10 Spots of the Super Bowl list, compiled by the newspaper USA Today.
The annual Super Bowl is one of the biggest events of the US advertising year, with many ...