Budweiser sponsors Super Bowl XXXVII
23 Jan 2003
Budweiser has created idents for its sponsorship of live coverage of Super Bowl XXXVII, which airs
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Super Bowl's most popular ads
26 Feb 2008 | by Darren Davidson
NEW YORK - A Budweiser commercial was voted the most popular ad in one poll during the Super Bowl...s Super Bowl, with a spot that pays homage to Sylvester Stallone s Rocky , but instead of a boxer the ad ... with the strapline: The Great American Lager . The ad polled the highest rating in USA Today s Super Bowl ... Research, named the FedEx pigeon ad as the top Super Bowl commercial. The carrier pigeons spot ...
News brief: NFL promotes Super Bowl
19 Jan 2005
The NFL's seven-figure campaign to promote this year's Super Bowl will use the strapline 'Anything
User-generated ads kick off at Super Bowl
30 Jan 2007 | by Jane Simms
for the Super Bowl, with valuable prizes, as well as the honour of creating a Super Bowl ad, for the winners. But Super Bowl viewers are unlikely to see the raw jerky footage typical of amateur videos on the web ... more control over its Super Bowl ad, which will feature four car models aimed at younger buyers. It has ...
Media brief: Super Bowl to broadcast live on BBC
29 Jan 2008
The Super Bowl will be broadcast live for the first time on BBC television. The American Football
NEWS BRIEFS: Budweiser to sponsor Super Bowl broadcast
09 Jan 2003
Budweiser is to sponsor the UK broadcast of this year's Super Bowl, strengthening the beer brand
BRAND HEALTH CHECK: American football - Can the NFL get Brits to turn on the Super Bowl?
05 Dec 2002 | by SAM SOLLEY
) season, the Super Bowl - this season numbered XXXVII and taking place in San Diego, California, on Sunday, January 26, 2003. But the NFL now wants to turn the Super Bowl into a major date in the UK sporting ... . The Super Bowl was first shown in the UK in 1983 and watched by one million people. By Super Bowl XX in 1986 ...
Mark Ritson on branding: Live events will rescue ads from PVRs
07 Nov 2007
The Super Bowl is undoubtedly the greatest advertising experience it is possible to have....have struggled to sell their Super Bowl spots for the desired prices. One might expect this orgy of ad ... . And yet, despite this, Super Bowl 2008 has proved to be surprisingly popular with advertisers. With nearly ... . It is also, according to Fox executive Neil Mulcahy, the reason why Super Bowl 2008 is about to enjoy its ...
Opinion: Why Radice has right idea about design at M&S
18 Mar 2004 | by Laura Mazur, a business writer
In January 1984 viewers of the biggest annual US football tournament, the Super Bowl, were treated
Branding News brief: National Football League to introduce visual identity
24 Nov 2004
The National Football League is to introduce a visual identity for Super Bowl XL, which will take
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
