08 Jan 2001
| by Anna Clarke
The dotcom gloom is reflected in this year’s line-up of advertisers for the US’s Super Bowl XXXV...LONDON (Brand Republic) - The dotcom gloom is reflected in this year’s line-up of advertisers for the US’s Super Bowl XXXV, to be broadcast on January 28 on CBS.
Only three dotcom companies are likely ...
with traditional advertisers, including some Super Bowl regulars such as MasterCard International. MasterCard ...
24 Jan 2003
| by Gordon MacMillan,
this Super Bowl weekend as an aerial ad carrying the message 'Let the Inspections Work' takes to the skies...against an attack on Iraq step up their efforts.
On screen Super Bowl XXXVII, which sees the Tampa Bay ...
" banner will be towed by plane over Super Bowl-related events and the greater San Diego area this coming ...
the morning of Super Bowl Sunday.
However, as a security measure the Federal Aviation Authority has declared ...
18 Jan 2012
| by John Reynolds
H&M, the Swedish retail brand, is to broadcast is first Super Bowl TV ad, which will showcase...The David Beckham Bodywear collection will launch on February 2, in store and online, three days before the Super Bowl.
The clothes collection is made up of a range of underwear styles, including briefs, boxers, T-shirts, pyjamas and long johns.
Beckham, a global fashion icon, has previously ...
01 Feb 2002
| by Jennifer Whitehead,
LONDON - Fox has finally sold all the advertising for Super Bowl XXXVI, with only four days until...in the region of 142m on Sunday.
It is not the closest the Super Bowl have come to the match without the ad spots being sold out -- in 1999, the last time Fox broadcast the Super Bowl, it did not have a ...
advertisers this time around include Super Bowl stalwarts such as Anheuser-Busch and Pepsi, which will break a ...
17 Jan 2001
| by Anna Clarke
to coincide with Super Bowl XXXV....LONDON (Brand Republic) - Reebok is launching its new global advertising campaign, dubbed “defy convention”, on Sunday to coincide with Super Bowl XXXV.
The first 60-second commercial, created by New York’s Berlin, Cameron 25m and has generated mass press coverage in the last two days with prominent ...
01 Feb 2001
Levi Strauss has been criticised for the commercial it ran during the US Super Bowl on Sunday...LONDON (Brand Republic) - Levi Strauss has been criticised for the commercial it ran during the US Super Bowl on Sunday for an ad that made light of organ donation.
The criticism came from an organ-donor registration organisation The Living Bank, which has called on Levi’s to pull the offending ad. Jon Eiche ...
23 Jan 2003
| by Staff,
NEW YORK - Levi Strauss is to launch its new Type 1 brand in the US with a Super Bowl commerical...The ad, called "stampede", was created by Bartle Bogle Hegarty in New York and will debut during the second quarter of Sunday's Super Bowl XXXVII in a 60-second spot.
It juxtaposes Old West imagery with a ...
a century."
As well as appearing during the Super Bowl game, "stampede" will appear in both 60 ...
08 Jan 2002
| by Staff,
on which new Levi's Jeans commercial will air during Super Bowl XXXVI in February.
09 May 2003
York agency's Super Bowl spot for Levi's Type One Jeans. Robson was previously in charge of Levi
13 Feb 2003
| by TANIA MASON
The work features 'Terry Tate', a menacing American Footballer who punishes people he takes exception to.
After the campaign debuted in the US during last month's Super Bowl, the Terry Tate web site ...
, and made the top ten in USA Today's 'Super Bowl Ad Meter'.
The campaign will launch in the UK in the form ...