Trading places: this week's people moves
20 Apr 2012 | by Daniel Farey-Jones
a wider remit by the supermarket. ( Marketing ) Media Outdoor media company BlowUp Media has ...
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Think BR: Online finance in the age of data
14 May 2012 | by Philip Dyte
lunch at Pret. All of a sudden, my payments data shows that I start getting a supermarket meal deal ...
Engine Group does 'pop art' cover for this week's Marketing
20 Mar 2012 | by Noelle McElhatton
of the "cheap date" brand next door, or those glamorous brands who set our hearts racing in the supermarket ...
Lloyds Banking Group reviews EU-level public affairs brief
29 Feb 2012 | by Sara Luker
with the Co-op, which runs a financial services division as well as a supermarket retail arm, over the sale ...
Asda trademarks 'Asda Money'
16 Jan 2012 | by Matthew Chapman
lending and consultancy, advisory and information services. In the past, the supermarket has positioned ... and electricity comparison service. The supermarket already owns the www.asdamoney.com and www ... in September in a move that was understood to be the first time the supermarket had appointed a dedicated ...
Helen Edwards on Branding: Tackling the Aftershock
28 Sep 2011
this time, for a shoe company, counselled consumers to 'Just do it'. Another, for a supermarket, enjoined ... discovering' airline started to talk about being a friend. The supermarket retrenched to an anxious ...
Editor's Comment: Why duopoly is not a dirty word
06 Sep 2011 | by Noelle McElhatton
supermarket, for example, there are a dozen brands of oats. Do I need so many options when it comes to such a ...
Isobel wins price comparison pitch
21 Jul 2011 | by Sara Kimberley
.com, Comparethemarket.com, Confused.com and Money-supermarket.com. It is understood that MMA intends to match ...
Co-operative Group and Virgin Holidays join News of the World boycott
06 Jul 2011 | by Ben Bold
The Co-operative group, which owns Co-operative Bank and Co-operative supermarkets, has changed its stance since yesterday, when it said it had no plans to withdraw its advertising. Likewise, Virgin Holidays said "in light of emerging developments" it had decided to withdraw ads from this weekend ...
Tesco Mobile edges out O2 in Net Promoter Score survey
18 May 2011 | by Oliver Luft
The telecommunications wing of the supermarket giant, called Tesco Mobile, beat competition from traditional players in the sector to be named the leading UK mobile carrier, according to the European Net Promoter Industry Benchmarks survey. Tesco beat last year's survey leader, O2, into second place ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
