Waitrose 'four festive shops' by Kitcatt Nohr Alexander Shaw
19 Nov 2009
The pack intends to get consumers to focus their festive shopping entirely on Waitrose by demonstrating the range of goods available at the supermarket. ...
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Waitrose 'summer holiday' by Kitcatt Nohr Alexander Shaw
20 Aug 2009
delivery service offered by the upmarket supermarket chain Waitrose as the summer holidays get underway.
Waitrose 'essential' by Kitcatt Nohr Alexander Shaw
22 May 2009
The pack aims to promote the supermarket's new and more affordable "essential Waitrose" range in a bid to attract shoppers after basic food supplies rather than extravagant ingredients for special occasions. ...
Tesco 'The Checkout Girl Campaign' by The Red Brick Road
07 Sep 2009
The six Tesco employees, chosen from hundreds of hopefuls, shed their uniforms and don the supermarket s fashion clothing range in six executions, each featuring the model s name and Tesco store they work in. A selection of women s fashion magazines will feature the ads from 13 September to November ...
Drinkaware 'drink smarter' by AMV BBDO
01 Sep 2009
and multi-packs. Workers in pubs, off-licences and supermarkets will also be educated in alcohol awareness ...
ASA scraps map on Asda supermarket development ad
04 Nov 2009 | by Hadassah Nymark
LONDON - A map used in a regional press ad indicating the proposed development of an Asda store in the Barnet area has been removed by the Advertising Standards Authority after a reader complained that the maps were misleading as they did not give an accurate impression of the development.
Paper Round (4 March) - Which clients are advertising in the national press?
04 Mar 2011 | by Sarah Johnson
Supermarkets are out in force across the tabloids, while computer games are pushed in The Sun.
Paper Round (18 May) - Which clients are advertising in the national press?
18 May 2011 | by Sarah Johnson
Supermarkets promote deals on strawberries and push their award-winning own-brand wines in today...Tesco advertises its own brand Finest champagne in The Guardian and The Daily Telegraph after winning gold medals in two international wine competitions. Asda also advertises its award winning wines in The Daily Telegraph. British strawberries are on offer at Morrisons . The supermarket ...
Paper Round (30 March) - Which clients are advertising in the national press?
30 Mar 2011 | by Sarah Johnson
Supermarkets target newspaper readers with deals and Mother's Day suggestions across today's press....Sainsbury s advertises "better than half price" champagne in the Daily Mirror and the Daily Mail, while in The Sun the supermarket recommends books and DVD s for Mother s Day. Morrisons offers two crates of beer or cider for 14 in the Daily Mirror, The Sun and the Daily Mail. Asda promises "low ...
Paper Round (18 April) - Which clients are advertising in the national press?
18 Apr 2011 | by Sarah Johnson
Supermarkets push DVD offers while brands continue to highlight the upcoming Royal Wedding....Tesco advertises DVDs in The Sun with a two for 20 offer. The supermarket focuses on the 'Tron' DVD release in The Daily Mirror. Asda meanwhile advertises "low prices on Blu-rays" in The Sun and the Daily Mirror. Green King pubs takes out an ad in The Independent to tell readers "the king ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
