Sainsbury's 'taste the difference' by AMV BBDO
22 Sep 2010
The ad promotes the re-launched premium range for the supermarket as well as a new Taste the Difference Bistro range, a convenience range claiming to be of restaurant-quality . ...
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Waitrose 'four festive shops' by Kitcatt Nohr Alexander Shaw
19 Nov 2009
The pack intends to get consumers to focus their festive shopping entirely on Waitrose by demonstrating the range of goods available at the supermarket. ...
Claussen Pickles 'journey to Claussen Pickles' by The Escape Pod/Chicago
22 Aug 2011
supermarket explorer.
Tesco 'little waiters' by The Red Brick Road
14 Mar 2012
The ad, by The Red Brick Road, features children presenting a menu in the style of a waiter to promote the supermarket s "three courses for 10" deal. It was created by Sam Cartmell and directed by Joanna Bailey through Bare Films. Post-production was by The Mill. The ad was edited at The Whitehouse ...
Pepsi 'display king' by TBWA\Chiat\Day Los Angeles
04 Nov 2010
Pepsi has signed up Snoop Dog for its latest US ad campaign, which shows two supermarket employees
Co-operative 'passionate plea' by TBWA\Manchester
04 Jan 2011
The campaign is one of the of the biggest of its kind for the supermarket brand. ...
Doritos 'guitar hero alan' by AMV BBDO
02 Oct 2009
From the moment he was born, Alan had expressed a love for rock music, going from puberty through to adulthood with a tendency to act out his rocker fantasies. We see Alan in his current occupation, stacking shelves in a supermarket, when he suddenly spots a Doritos promotion to win an Xbox 360 and Guitar Hero ...
Iceland 'ode to mums' by Beta
19 May 2011
The ad shows families happily gathering around to eat a range of Iceland products. Shot in Esher, Surrey, by director and food stylist Martha Delap, the spot aims to promote the supermarket as selling quality food at great value. The first ad is supported by eight 10-second product-specific ads, all ...
Lactofree 'listen up hedgehogs' by Wieden & Kennedy
22 Feb 2012
The 20- and 30-second TV ads were shot by the Mighty Boosh director Paul King and star hedgehogs (because hedgehogs are lactose intolerant). The hedgehogs are filmed exploring a supermarket stocked with miniature products, and in addition there are "dream sequences" showing what a hedgehog would wish for in a ...
Drinkaware 'drink smarter' by AMV BBDO
01 Sep 2009
and multi-packs. Workers in pubs, off-licences and supermarkets will also be educated in alcohol awareness ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
