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Food & Drink/Tourism: Fika delivers a square deal for Sweden

19 Apr 2012

W Communications was appointed by Visit Sweden to create a highly targeted campaign that would...Campaign Fika Square Client Visit Sweden PR team W Communications Timescale June-October 2011 Budget 30,000 Objectives To generate press coverage of Fika and the Skane province ... Sweden Facebook page. ...

Mexico Today launches ads to entice European travellers

16 Nov 2011 | by Loulla-Mae Eleftheriou-Smith

. Manuel Diaz Cebrian, Mexico Tourism Board director for UK, Ireland, Sweden and The Netherlands, said ...

Glue Isobar creates Facebook apps for Visit Sweden

19 Jul 2011 | by Ben Bold

Visit Sweden is launching two Facebook apps which offer competitions and create individual travel.... Holidaymakers can create their own travel guide to download, print or send to a smartphone. Visit Sweden ... packages to Sk ne and pairs of Nudie jeans. Visit Sweden's second app, called Stock or G t, will come ... in Sweden. ...

Carat scoops £50m global media from Tourism Ireland

26 May 2011 | by Katherine Levy

Carat will replace Mindshare on the business after a final head-to-head pitch between them. The agency will be responsible for handling Tourism Ireland's media arrange-ments in the UK, the US, France, Germany, Spain, Italy, Sweden, the Netherlands, Canada and Australia. Tourism Ireland has informed ...

Glue Isobar scoops VisitSweden brief

10 Mar 2011 | by Matt Williams

to Skane", which followed the exploits of a foul-mouthed Brit as he visited southern Sweden. Last ...

Don't mess with Sweden on Twitter

23 Sep 2010 | by Staff

Dohop.com sent a series of tweets after Sweden elected an anti-immigrant party into the Swedish parliament for the first time as the Sweden Democrats got 20 seats. The move sent "shock waves through the entire Swedish society" and is obviously not a topic "that Swedes would take lightly", but it did ...

VisitSweden 'Skåne Troll Spotters Club' by glue Isobar

01 Jul 2010

Londoners to take a short break in Skåne, Southern Sweden this summer....Glue Isobar devised the Troll Spotters Club which will give users a chance to win a weekend to Sweden by spotting a troll within one of five live streams broadcast from different parts of Southern Sweden at www.trollspotters.com. Live Twitter and Facebook feeds will be embedded into the microsite ...

Marketing's Power 100

26 May 2010 | by Nicola Clark

Marketing's annual list of the 100 most influential people in the industry is the definitive guide to who calls the shots.

Tunisia launches tourism ad push to target couples

12 Mar 2010 | by Alex Brownsell

visitors," The campaign will run in the UK, Ireland, Denmark, Norway, Sweden, Finland and The Netherlands ...

Lucozade Sport to roll out 'biggest' campaign for World Cup

06 Mar 2010 | by Joe Thomas

Sweden. The sponsors, in a deal estimated at more than 5m, were EDF and Budweiser. The sports ...

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