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Swiftcover hands email marketing to Mailtrack

LONDON - Online-only car insurance firm Swiftcover has appointed digital marketing services company...after completing a four-month project managing Swiftcover's prospect email marketing during the summer ... their car insurance over the internet. Tina Shortle, marketing director at Swiftcover, said: "Email is a significant communications channel for Swiftcover.com and fits well with our digital offering. Mailtrack gives ...

AXA launches motor insurance brand with 'pavement rage' ad

-owned motor insurance brand Swiftcover, recently took up the more senior role within AXA Insurance. ...

Damart and Five feature in ASA sinner's list

the complaints. Swiftcover, the online insurer which angered call centre workers with a TV ad portraying them ...

Watchdog rejects objection to call centre staffed by chickens

The ad was created by Mortimer Whittaker O'Sullivan to promote the Swiftcover.com insurance brand. It showed a man calling his insurance company and asking not to be put on hold, and then showed a ... to do a much as they could online." Andrew Blowers, CEO of Swiftcover.com, said: "We are clearly ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.