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Unlike the face of Swiftcover, Iggy Pop, Marketing Mystery Caller has never had a drug problem...Swiftcover - Good morning, XXXX speaking, I'm a member of the help team, how may I help? Mktg ... to know if I was eligible. Swiftcover - What is it you do? Mktg - Well, it sounds a bit strange ... and things like that. I do play the keyboard, drums.... Swiftcover - Right, so you're a multi ...
LONDON - Insurance brand Swiftcover has announced it is to start offering its products to musicians...musicians contacted swiftcover.com after seeing Iggy in our ads and we appreciate that they were ... get swiftcovered',' said Tina Shortle, marketing director at Swiftcover. ...
LONDON - AXA Insurance has promoted Swiftcover.com marketer Tina Shortle to the position.... Last year, she oversaw the re-launch of motor insurance brand Swiftcover with an ad campaign fronted ... Swiftcover in 2004, Tina operated as head of marketing at Churchill Insurance. This new role provides a ...
Swiftcover.com is to become the first insurance company to launch a campaign within a video game....: "In-game advertising is a perfect fit for the Swiftcover.com brand and their target audience ... media trend." The ads will tie in with Swiftcover's recent 'Get a Life' campaign, developed ... -game placements for Swiftcover.com. In-game ads have been shown to have some of the best recall rates around, so ...
Swiftcover.com, the motor insurer behind ads featuring rock star Iggy Pop, is bringing the Little...Radio's breakfast show. Swiftcover.com banners are already being erected in Waterloo Station ... Swiftcover will challenge commuters to get in and attempt to wake him. They will have the option ... on the Swiftcover.com Facebook page, http://www.facebook.com/roadology . Absolute Radio breakfast presenter ...
LONDON - AXA-owned car insurance brand Swiftcover.com has unveiled its latest £30m ad campaign...backstage footage' from the ad. Last year, Swiftcover's controversial ad, featuring the strapline Get A ... ineligible for the insurer's products. Tina Shortle, marketing director at Swiftcover.com, said: Iggy ...
in the UK including Sun Life Direct and Swiftcover..... Outside the appointment, AXA's Swiftcover online media buying will remain with Steak. ...
Axa has lost its lust for life with Iggy Pop and is axing the rock star from its swiftcover.com ads...The aging rock star has been fronting the swiftcover.com 'Get A Life' campaign since 2009. Axa claimed that Pop had made motor insurance interesting for a change, along with lifting up sales. The new campaign, created by existing ad agency MWO, features speaking dogs. The Swiftbrothers are a ...
Normal 0 0 1 122 696 5 1 854 11.773 0 0 0 The insurance company, which owns the Swiftcover and Sun Life brands, has appointed Crayon as its first lead strategic digital agency following a pitch handled by creative brief. It will be responsible for handling digital ...
traditional strength. We haven't scratched the surface yet.' SWIFTCOVER/ABSOLUTE RADIO Online car insurance brand Swiftcover is in the second year of its sponsorship of Absolute Radio's live-music content ... to the Isle of Wight Festival. Senior marketing manager Amanda Edwards says Swiftcover chose Absolute ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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