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LONDON - A TV ad featuring the rock star Iggy Pop promoting Swiftcover's car insurance policy has...but that he doesn t waste any more time looking for them now that he s got "Swiftcovered". Twelve viewers challenged the ad on the grounds that it was misleading to imply that Iggy Pop was insured by Swiftcover ... noted the use of a well-known musician and member of the entertainment industry to promote Swiftcover ...
LONDON - Swiftcover.com, the online insurance company, is to sponsor ITV's Formula 1 coverage....The multimillion-pound deal, Swiftcover.com's first sponsorship venture, includes broadcast sponsorship of races and qualifying stages on ITV1, as well as highlights on ITV4. The sponsorship starts in time for the fourth race of the season, the Imola Grand Prix in San Marino on April 23. Swiftcover ...
From brief to browser, how are Nike, Marmite, Lexus, Swiftcover.com and Drench getting...or test drive, or visiting the Lexus website. Swiftcover.com Campaign: Get a life Agency: Steak Background: Swiftcover's target audience of ABC1 adults is skewed towards those who ... : Swiftcover wanted to understand how its target audience would interact with the brand through online video ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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