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LONDON - Online-only car insurance firm Swiftcover has appointed digital marketing services company...after completing a four-month project managing Swiftcover's prospect email marketing during the summer ... their car insurance over the internet. Tina Shortle, marketing director at Swiftcover, said: "Email is a significant communications channel for Swiftcover.com and fits well with our digital offering. Mailtrack gives ...
Swiftcover.com is offering visitors to Westfield London in White City the chance to compete...simulation of America's Route 66 and collect Swiftcover.com tokens along the way. To play, gamers must ... their page. Amanda Edwards, senior marketing manager at swiftcover.com, said: "Once again, Swiftcover ...
Swiftcover.com is to become the first insurance company to launch a campaign within a video game....: "In-game advertising is a perfect fit for the Swiftcover.com brand and their target audience ... media trend." The ads will tie in with Swiftcover's recent 'Get a Life' campaign, developed ... -game placements for Swiftcover.com. In-game ads have been shown to have some of the best recall rates around, so ...
ITV Sales announced today it has signed swiftcover.com as the new sponsor of Formula 1 on ITV...on Sunday, achieved a peak audience of 3.4 million viewers. Tina Shortle, marketing director at swiftcover.com, said: "This sponsorship deal forms part of our integrated marketing strategy to build on the swiftcover ... race track, mirroring the "call centre chickens" featured in the swiftcover.com TV advertising. Last ...
LONDON - Insurer Swiftcover is facing an investigation by the advertising watchdog after several...an investigation after receiving 12 complaints from people who were turned down by Swiftcover because they worked in the music and entertainment industries. Iggy Pop prances around topless in the 25m Swiftcover ads, created by MWO, and boasts: "I got it Swiftcovered. I got insurance on my insurance. Do it. Get a life ...
LONDON - Online insurance firm Swiftcover.com is to launch a customer acquisition campaign as part...Swiftcover , which launched in July 2005, will be promoting its car insurance policies and 50 ... Media, through search, display and affiliate activity. Tina Shortle, marketing director at Swiftcover ... . Swiftcover said the ads for its cash back offer have been viewed by over 600,000 people to date. Alex Hole ...
company Swiftcover.com....that are staffed by chickens, in order to increase car and travel insurance requests. Swiftcover.com will look ... & Mart. Emma Wilson, partner at Harvest Digital, said: "Swiftcover.com has a simple position aimed ... , Swiftcover.com marketing director, added: "No call centres means we can offer a cheaper online quote ...
Swiftcover.com, the online insurance provider, is to sponsor ITV's Formula One coverage....The multimillion-pound deal, swiftcover.com's first sponsorship venture, includes broadcast sponsorship of races and qualifying stages on ITV1, as well as highlights on ITV4. The sponsorship starts in time for the fourth race of the season, the Imola Grand Prix in San Marino on 23 April. Swiftcover ...
LONDON - Swiftcover.com, the online insurance company, is to sponsor ITV's Formula 1 coverage....The multimillion-pound deal, Swiftcover.com's first sponsorship venture, includes broadcast sponsorship of races and qualifying stages on ITV1, as well as highlights on ITV4. The sponsorship starts in time for the fourth race of the season, the Imola Grand Prix in San Marino on April 23. Swiftcover ...
LONDON - Swiftcover.com, the insurance provider, is to sponsor Absolute radio's weekend offering...sponsor for its whole weekend schedule. Swiftcover.com will have a presence on the Absolute radio website and each show's mircosites. The trails for each show, which feature Swiftcover.com's branding, have been ... and Tuesdays - times when, according to Swiftcover.com, most consumers tend to buy their insurance. Louise ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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