Groupon reins in marketing spend as it reports loss of $42.7m
09 Feb 2012 | by Sarah Shearman
." Mason's comments come in the same week the company announced it had bought data personalisation start ...
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Cookie consent: how to stay on the right side of the law
09 Feb 2012 | by Rachel Barnes
the use of these data-capture files and how to ensure consumers are opted in. According to new ...
Hi-Media picks up Thomas Cook online ad sales
09 Feb 2012 | by Daniel Farey-Jones
. Data owned by Thomas Cook that can be used in targeting ads includes the number of adults and children ... and data specialist Weborama. The two companies entered into a joint venture in December ...
Brand Health Check: Fitness First
09 Feb 2012 | by Matthew Chapman
in its business assets, both tangible and intangible. New equipment, facilities and refurbishments ...
Jeremy Lee: New generation has consigned media as we know it to history
09 Feb 2012 | by Jeremy Lee
by working for a company that owns no media (other than the data and content provided by users) but just ...
Apps help Rashbass prepare for The Economist's first fall
08 Feb 2012 | by Arif Durrani
their personal data, is a trade off any publisher would welcome although for an editor, it s difficult to beat ...
Social brands: Betfair turns to comedy writers for social media
08 Feb 2012 | by Nicola Clark
in overlaying social data with customer data to help prove its social ROI. Thinking Points: Betfair ...
Red Bull to live stream supersonic skydive attempt
08 Feb 2012 | by Nick Batten
data overlay, Peter Gandy, chief commercial officer at Rockpool, said: "We're delighted ...
Editor's comment: Welcome - TV's refuseniks are a breed apart
08 Feb 2012 | by Noelle McElhatton
among consumers to allow their digital data to be analysed and sold for profit. So brands showing ...
TMG promotes Edward Roussel in digital overhaul
07 Feb 2012 | by John Reynolds
to interactive news editor, a role in which he will oversee graphics and data journalism on Telegraph ...
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