Private View: Dave Dye and Emma de la Fosse
23 Feb 2012
gridlock, we need something more than polite posters to get us all prepared. Smart use of data and geo ...
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Private View: Dave Dye and Trevor Ray Hart
26 Apr 2012
, how do smartphones work?) It's the yin to the HTC yang - all charm and emotion, nothing tangible ...
Private View: Jon Williams and Ajaz Ahmed
21 Oct 2011
contains way too much of my personal data. It finally asks if I'd like to share it with my friends ...
Fox 'The Walking Dead' by Red Bee Media
30 Sep 2011
appearing in the film, amongst other personal data. The app goes live early October and will run across ...
Freggo ‘taste’ by OgilvyOne
19 Apr 2011
OgilvyOne has created an art installation using ‘data visualisation’ for its ‘Sensational Ice Cream...The brand is a new venture from the owners of the popular Gaucho group of Argentinian restaurants. A computer programme captures six core elements of the ice cream flavour. The response data (sweetness, richness, creaminess, juiciness and so on) are fed into the program to define how the visuals ...
Lynx Excite 'fallen angel' by Tullo Marshall Warren
15 Mar 2011
of Lynx Excite will release Brook. The video uses Facebook data to create a personal experience whereby ...
IBM 'IBM' seer app' by Ogilvy One
16 Jun 2010
-bidi-theme-font:minor-bidi;} The app builds on the IBM Seer launched in 2009, an augmented reality app using live data feeds ...
Vodafone 360 'Madame Tre Sesti' by Achtung
26 Mar 2010
-bidi-theme-font:minor-bidi;} Personalised predictions are made on Vodafone's interactive website which uses data generated from social ...
Royal Mail 'marketing effectiveness' by Proximity London
16 Mar 2010
market data to help UK businesses develop better-targeted marketing campaigns....The mailing will be sent out at the end of March to 17,000 data and marketing contacts based at the top 3,000 UK advertisers. The campaign has been created by Proximity London. ...
EA Sports 'fifa earth' by Wieden & Kennedy Amsterdam
16 Oct 2009
EA sports is launching a data visualizer for its FIFA football game that enables fans of the FIFA10...To showcase the new technology Wieden Kennedy Amsterdam has created FIFA Earth. Hosted at the main website , the microsite showcases the new online initiative that uses geo-tagging and data from ... these tweets to their global location. EA is using the data aggregated to run a competition that pits ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
