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Last week, Google's Larry Page and Sergey Brin delivered on Hollywood's promise, unveiling a fleet of self-driving cars capable of using Google Maps data and whisking passengers from A to B. Needless to say, the announcement marked a significant departure from Google's core search advertising business ...
Consumer data provider Kantar Worldpanel has released its first iPhone app, which provides the most...on the UK s major grocery retailers, 24 hours a day." Along with the most recent monthly data, with an update due on 17 August, users can obtain data from the past three years. Kantar provides market ...
Peter Russell has been appointed to head of data at integrated direct marketing agency Targetbase...Russell was formerly head of data planning at Publicis Dialog where he worked with brands ... to leverage and integrate the vast data and technology heritage from Targetbase in the US, into the UK enabling TBCH to deliver leading edge insights and data solutions for its clients." Steve Grout, chief ...
in the 12 weeks to 18 April 2010, according to Kantar Worldpanel data. Asda's share was 16.9% for the period ...
received over its use of its members' personal data, with a series of changes to privacy settings...that it was cavalier with users' data, but admitted that "sometimes we move too fast and after listening to recent ... communities for its use of personal data there were even accusations that Facebook had been sharing personal data with advertisers. Zuckerberg vociferously denied this. He said: "Advertisers may target ads ...
tangible, more desirable?" Do we want it? Enthusiasts tend to gloss over the fact that 3D viewing ... is being trialled on Sky Player, using postcode and other customer data to serve ads based on the likely ... 2. 3D is beginning to offer tangible experiences, particularly in out-of-home and public broadcast ...
" (tailoring ads based on a user's previous activity) through to complex data-heavy solutions that combine search information with demographic data. She says the most common briefs her team receives at the moment ... to the growing importance of multiple data sources, such as combining web and offline information with a client ...
scrutiny. Data watchdogs from the UK and nine other countries criticised Google's disregard for privacy ...
of them online (using Yahoo! data and Twitter). The winner of the competition will receive a VIP ... as relevant as possible to individuals. Emails used existing data to identify when consumers were likely ...
of TradeDoubler UK, says it is essential to ensure deals are kept timely through data feeds. "The relationship ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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