25 May 2012
| by Alan Mitchell
. We used to wait months for market-share data. Now we have to be far more agile.'
So where do ...
16 May 2012
| by Will Harris
? What better way to run your marketing efforts than with 100% data use and every sinew strained ...
have left is data, data and more data. In that environment, the risk of making a tongue-in-cheek case ...
18 Apr 2012
| by Daniel Farey-Jones
automatically shares user data with third parties for commercial purposes, according to research by an online...The company, TRUSTe, studied privacy policies across the leading 50 websites in the UK (as defined by web analytics firm Alexa in March), which include Facebook, eBay and The Guardian.
It did not disclose which individual website policies stated they automatically share user data.
The research found ...
23 Feb 2012
| by Daniel Farey-Jones
Simon Lawrence is to pursue angel investment opportunities in business and consumer data companies...Lawrence had led the business-to-business data and analysis provider since founding it in 1999 ...
Brand Republic he was keen to provide investment and expertise to other companies in the data sector ...
data services and I believe that Information Arts has irrevocably achieved this."
Information Arts ...
23 Feb 2012
| by Daniel Farey-Jones
has not been disclosed.
In 2010 SAS launched a social media data analysis tool as an on ...
02 Feb 2012
| by Staff
shopping
Best use of data visualisation
MadeByPi LLP, Battlefront III crowd data ...
25 Jan 2012
| by Daniel Farey-Jones
, said: "These results not only reflect the growing demand for data-driven insights that help our clients ...
30 Nov 2011
| by Daniel Farey-Jones
will learn, using site traffic and conversion data from the Adobe Digital Marketing Suite.
The deal comes ...
: "Adobe s vision of digital marketing is perfectly aligned with the Efficient Frontier approach use data ...
22 Nov 2011
| by Daniel Farey-Jones
Turn, the demand side platform (DSP) with data management capabilities, is on track to make 8..., rather than its other offering, the data management platform (DMP), the Turn Audience Platform.
Five ...
data exchanges with European operations, including BlueKai, eXelate and Clearspring.
To ensure speed of response to ad exchanges for real-time bidding in Europe, Turn built a data centre in the Netherlands ...
12 Oct 2011
| by Nicola Clark
of clients are looking for social media, planning and data skills, but they are still looking for core ...