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Campaign: House price site woos the curtain twitchers - Consumer

Campaign: Nethouseprices promotion Client: Nethouseprices PR team: Brazil Timescale: February-March 2005 Budget: Around £10,000 The Land Registry of England and Wales and Registers of Scotland put house value data online for the first time last December, creating the opportunity to see ...

CAMPAIGNS: Fundraising breathes life into Centrica - CSR

Marathon. Results The most tangible result is that £300,000 was raised for the Trust by February ...

Thus chooses BLI to raise its profile in business press

Scottish Power's voice, data and internet services company Thus has appointed telecoms specialist BLI to help it weather the economic downturn. The agency will handle trade and technical PR as well as seeking to raise the company's profile on the national business pages. It will also ...

ANALYSIS: Champion of environmental issues - Nuclear energy campaigner Bernard Ingham goes head-to-head with environmentalist Charles Secrett, Friends of the Earth UK executive director

of environmental issues. More tangibly, he listed the end of commercial whaling, the slowdown in nuclear power ...

Editorial: BNFL must plug its nuclear leaks

The admission by BNFL this week that it has detected some irregularities in data during quality...The admission by BNFL this week that it has detected some irregularities in data during quality control checks at its mixed oxide (MOX) facility at Sellafield, almost beggars belief. The nuclear installations inspectorate is now looking into claims by made by the Independent that safety ...

FOCUS: INTEGRATED MARKETING - Time to grab the baton and run/The balance of communications power is a delicate one and no longer automatically weighted in favour of advertising. Ed Shelton examines how responsibilities are being redistributed

important as CEOs recognise it as a tangible asset. PR is taking its rightful place in the boardroom ...

NEWS: Shell chief knocks media over simplistic coverage

can appreciate that describing technical data and detailed risk evaluation is difficult for busy ...

CAMPAIGNS: CONSUMER PR; Cohn & Wolfe’s powerful advice

energy saving measures. The saving was given a tangible value by equating it to possible contributions ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.