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MySpace 'online product marketing' by Albion

MySpace is promoting its range of new products and services through a digital campaign created

W&K launches line of novelty products

LONDON - Wieden & Kennedy is launching a series of products to hit the shelves of Paperchase...The items were created in partnership with the product design outfit Suck UK and the gift idea company Worldwide Co. W K will receive a percentage royalty from the items, which will also go on sale globally. Among the products to launch are two types of happy sack bin bags printed to look like giant ...

Marmite introduces spoof products in print and poster campaign

the brands most controversial product ideas, including a fabric softener, a shower gel and a perfume....Created by DDB UK the ads break on 1 March. It introduces the spoof products with mocked-up pack shots, accompanied by the text "have we gone too far?". Ater grabbing the public's attention, a second ... or hate the product. Samples will also be handed out at selected London Underground stations ...

Sector insight: Soap, bath and shower products

these products are seen as essential purchases, supermarket discounting has hit brand value. Between 2007 ... of products in this sector. Shower products accounted for 45% of value in 2009; their value grew by 23 ... of engagement consumers feel for the products, which are widely viewed as purely functional. Supermarket ...

Out and About 23 February

, The Lighthouse Company's first birthday party, ChannelFlip's Tech Heads launch and the launch of Conde Nast

Post-it 'shopping genius' by Profero

Post-it is launching a digital product that combines its classic Post-It note function with online...Shopping Genius, created by Profero, is a digital shopping list. The tool allows users to search for thousands of shopping products before displaying the best-priced items, with links to the sites. ...

Mooncup 'loveyourvagina.com' by St Luke's

Mooncup is promoting its sanitary products with an unbranded outdoor campaign aiming to encourage...information on feminine hygiene and Mooncup products. ...

Paper Round (2 September) - Which clients are advertising in the national press?

price" products on their shelves....to highlight its deals on everything from bathroom products and wine, to household essentials, in The Sun ...

Sector insight: Canned meals and meats

The value of the sector continues to increase on the back of escalating production costs...onto the baked-beans market in 2005, promoting its product as the better-tasting option, but its ... appealing alternatives to the often old-fashioned image of tinned products. The quality of meat used ...

Sector Insight: Coffee

coffee products....Alliance-certified farms with the aim of sourcing all its freeze-dried products from these suppliers ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.