13 Mar 1998
| by SIMON O’CONNELL
Foundry Networks is a US company which specialises in IT networks.
It has developed products...Foundry Networks is a US company which specialises in IT networks.
It has developed products ...
, and to the end-user, why Foundry s product is both
beneficial and cost-effective to install.
Tactics ...
start-up
company.
Features mentioning the product followed in Corporate Networks, Network ...
01 Jun 2004
| by MediaWeek
The “aspirational” youth market is the target for a joint venture from Capital Radio and i.Tech...partnership with i.Tech’s – part of the manufacturer, Hutchison – to develop high-specification, Xfm branded ...
, and will be co-designed and branded by Capital Radio and manufactured in the Far East by i.Tech. James Bethell, head of business development for Capital Radio, said the product was filling a gap ...
25 Mar 1999
| by LAURA MAZUR, a freelance marketing jour
A few weeks ago, a Hewlett-Packard (H-P) product marketing manager
was quoted in Marketing...A few weeks ago, a Hewlett-Packard (H-P) product marketing manager
was quoted in Marketing ...
predictable, really. H-P has been nothing short of a
colossus in the high-tech world. Its brand is respected ...
phone, it opens consumers eyes to how good these
rather pedestrian products can actually look given a ...
09 Jan 2004
Most IT journalists and analysts think tech companies are sending out the wrong information...Half of those surveyed said they didn’t just want product details, but more information about ...
of consideration for a broader audience was found to be a key weakness in tech PR, according to the survey.
NOP’s World Technology Leaders Survey focused on perceptions of tech companies and how they could improve ...
16 Feb 2010
| by Peter Hay
A barrage of negative publicity has forced Google to modify its most recent product launch, Google...The tech behemoth released the social media platform last week to a wave of negative coverage over ...
Communications, said: What's odd is Google usually releases products with beta labelling, but the software doesn't change a great deal. In this case, the mirror image occurred: Google released the product out of beta ...
03 Dec 2004
The company is drawing up a shortlist of up to five agencies to pitch for the brief in a move that puts in jeopardy Hyperion’s five-year relationship with tech agency Object Marketing.
The company is planning to expand the PR brief to reflect the expansion of its product suite, following 2003’s acquisition ...
30 Oct 2009
The online retailer saw sales rise by 28 per cent for the quarter to
£3.2 billion, beating analysts' expectations, while its profit
increased by 69 per cent to £121 million. Part of the growth came
from sales of the e-reader Kindle, which it says was its top-selling
product. Microsoft reported ...
30 Oct 1998
| by JULIETTE GARSIDE
NEW YORK: Ogilvy PR Worldwide has doubled its hi-tech fee income by
acquiring US hi-tech agency...NEW YORK: Ogilvy PR Worldwide has doubled its hi-tech fee income by
acquiring US hi-tech agency Alexander Communications.
Both Ogilvy and Alexander had a hi-tech income of around pounds 6
million ...
.
Alexander, whose clients include computer products and services giant
Hewlett-Packard, and telecom firm ...
09 Aug 2010
| by Jennifer Whitehead
range of games and add-ons that can be incorporated into social networking sites. It is behind products ...
that there were "no detailed product plans right now", announcing the deal on the Google Blog .
Glazer said ...
18 Nov 2005
role is joke about the
products,' she says. There should be plenty of laughs during the
handover ...