CAMPAIGNS: A PC recipe for a richer beef stock - Hi-Tech PR
02 Oct 1998 | by MARY COWLETT
shifted to the product, its success in call centres and its adaptability to the internet ...
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Hi-Tech Media secures advertisers for washroom digital screen network
07 Sep 2011 | by Maisie McCabe
to sign up for Hi-Tech Media's new national digital outdoor advertising network in the restrooms of bars.... The addition and expansion of the vending machines to the Hi-Tech portfolio follows Hi-Tech's purchase of a ... -related products such as lip balm and dry shampoo in the women s toilets, while the vending machines in men ... in the ladies' toilets, due to the longer average dwell time in the female toilets. A spokesman for Hi-Tech ...
Regaine to sponsor Richard Hammond online TV show
14 Feb 2011 | by Loulla-Mae Eleftheriou-Smith
Regaine, the "extra strength foam" hair-loss reversal product for men, is sponsoring Richard...The new show from the 'Top Gear' presenter is created and produced by ChannelFlip Media, and will be shown on the online broadcaster ChannelFlip, in addition to YouTube and iTunes, from today (14 February). The sponsorship was brokered by media agency Carat. Each week, 'Richard Hammond s Tech Head' will discuss ...
Kiss and Magic launch iPod tagging tech
28 Jan 2010 | by Maisie McCabe
LONDON - From this week listeners tuning into Bauer Media stations Kiss 100 and Magic 105.4 via their iPod will be able to tag songs, to purchase later, while listening to the radio.
Production/Post-Production: Wish you were here
16 Apr 2004 | by Pippa Considine
In the past decade, the number of UK productions finding their way to locations abroad has gone up ... and rising prices, the country has found it hard to control the sudden influx of overseas productions. "The ... am," Peter Thwaites, a director at Gorgeous, says. South America is the new production Mecca ...
Sector insight: Shaving products
03 Feb 2010 | by Jane Bainbridge
Grooming trends are continuing to change, but volume sales of products remain strong according...product development in the men's category focused on the "more blades the better" tenet and while ... likely to buy hair removal products when their legs and arms are on show or they will be bikini ... high profile sporting stars to endorse its products. However the revelations about the private life ...
Are men interested in skincare products?
29 May 2008 | by Vox pop
to promote products for men. Here you can see a short video on what skincare products men do buy and whether...Men spent a mere 57m on skincare, such as moisturisers, cleansers and facial scrubs last year, according to the latest research from Mintel. This is a tiny amount when compared with what women splash out, with sales worth more than 10 times that of men's products at 602m. Although sales increased 21% between ...
Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
, but at the production end, the skills and expertise to do justice to this new breed of creative are hard to come by. And what's even harder is delivering digital production profitably. At the same time, brands ... reputations in minutes and without boundaries. Quality digital production and accuracy is paramount for brand ...
Allergy product Piriton rebrands
10 Aug 2006 | by by Staff
Haines McGregor won the task to redesign the products following a three-way pitch. It was briefed to create a consistent image for the brands and distinguish them from imitative own-label rivals. The treatments will seek to appeal to a wider audience by making their benefits clearer on-pack. The packaging ...
PRODUCTION & POST-PRODUCTION: Sounds from Madison Avenue
24 Oct 2003 | by Jim Edwards
by the rapper Ms Jade, and cut an ad for its own use from the footage. So the shop doubled its production ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
