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Vodafone calls UK direct marketing review

08 Jul 2010 | by Matt Williams

The telecoms company has approached network agencies with a request for proposals, and is due to draw up a shortlist of agencies to pitch for the business later this month. The account incorporates all of Vodafone s DM, CRM and eCRM activity, across both its business-to-business and consumer ...

Orange appoints Iris to retail marketing account

07 Dec 2009 | by Anne Cassidy

activities. "They showed a real understanding of the telecoms and youth market and delivered some excellent ...

European Commission takes legal action against UK Government over Phorm

14 Apr 2009 | by Anne Cassidy

, the EU telecoms commissioner, said: "We have been following the Phorm case for some time and have ... on the company s plans going forwards." The EU's telecoms commissioner can issue a final warning if Britain ...

The Week: DM Reviews - Chemistry nets Orange DM

18 Jul 2008

The move, which was first revealed by Campaign, includes the company's direct response advertising, direct mail and digital marketing across the consumer and business divisions. The telecoms provider split with its previous incumbent, Wunderman, at the beginning of July, just one year after the agency won ...

Chemistry to scoop £18m Orange DM from Wunderman

04 Jul 2008 | by Kate Nettleton

The telecoms provider split with Wunderman on Tuesday, just one year after the agency won the account. The news comes shortly after Orange announced it was reviewing its £75 million media business, as well as re-assessing its direct marketing agency arrangements. At the time, the telecoms company ...

Chemistry poised to land £18 million Orange DM account

01 Jul 2008 | by Kate Nettleton

The telecoms provider split with Wunderman today, just one year after the agency won the account. The news comes shortly after Orange announced it was reviewing its direct marketing agency arrangements as well as its 75 million media business. At that time, the telecoms company maintained that Wunderman ...

Top 100 Agencies: School Reports. (1 of 4)

23 Feb 2007

retained basis and is facing a review of its flagship Orange account, as its owner France Telecom looks ...

Orange kicks off £8m direct agency hunt

18 Aug 2006 | by James Hamilton

The company's procurement department has approached several DM agencies with a view to holding a full-scale review this autumn. Craik Jones Watson Mitchell Voelkel is the incumbent on the telecoms ... is to provide us with information about future opportunities in this space." In December 2005, France Telecom ...

Orange kicks off £8m direct agency hunt

17 Aug 2006 | by by James Hamilton

The company's procurement department has approached several DM agencies with a view to holding a full-scale review this autumn. Craik Jones Watson Mitchell Voelkel is the incumbent on the telecoms ... is to provide us with information about future opportunities in this space." In December 2005, France Telecom ...

Now appoints AIS to integrated account

31 Mar 2006 | by by Claire Billings

, owned by the Hong Kong telecoms giant PCCW, owns all of the UK's 15 regional wireless broadband licences ...

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