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LONDON - Pepsi is joining Hero Honda and Hutchison Telecoms as a global partner of the 2007 Cricket
for Scottish Telecom, which is gearing up for a major rebranding exercise next month. The telecoms division...MediaCom TMB has landed the pounds 4 million corporate media planning and buying brief for Scottish Telecom, which is gearing up for a major rebranding exercise next month. The telecoms division of Scottish Power is expected to change its name to shake off its image as a purely Scottish company ...
a soft drink and a mobile telecoms brand....Coca-Cola and One 2 One are launching a joint assault on UK consumers in the first tie-up between a soft drink and a mobile telecoms brand. The promotion, entitled Collect and Connect , offers Coke drinkers the chance to receive a pre-pay mobile phone in exchange for collecting 60 on ...
LONDON - Unilever is expected to appoint Michael Treschow, the chairman of Swedish telecoms group
The ITC is banning television ads which use small print. Car, telecoms and airline ads, which use...The ITC is banning television ads which use small print. Car, telecoms and airline ads, which use the text to explain special conditions will be the worst affected. BT attracted the most complaints last year by consumers claiming its discounts were not clear enough. Aston Villa striker ...
engine Lycos as the telecoms group accelerates its plans for its own internet portal. A takeover bid...Vodafone Airtouch is being linked with a possible bid to acquire the independent internet search engine Lycos as the telecoms group accelerates its plans for its own internet portal. A takeover bid could cost Vodafone pounds 10 billion. OgilvyInteractive has created an interactive ...
for Telstra, the Australian telecoms company, following a five-way pitch. HPT s work for Telstra breaks...Rainey Kelly Campbell Roalfe has resigned the mobile phone company, Ionica. Meanwhile, Rainey Kelly s sister company, Harrison Patten Troughton Brand Response, has won the pounds 2 million business for Telstra, the Australian telecoms company, following a five-way pitch. HPT s work ...
NTL, the media and telecoms company, is to sponsor both halves of Glasgow s Old Firm , Celtic...NTL, the media and telecoms company, is to sponsor both halves of Glasgow s Old Firm , Celtic and Rangers, in a four-year deal worth up to pounds 13 million for the clubs. This is the first time in more than a decade that the two clubs have worked with a joint sponsor and is the largest deal of its ...
campaign encouraging people to ring in and adopt long-stay dogs featured on TV. Telecom Potential Group...Battersea Dogs Home has won the top prize in Marketing s 1999 Telemarketing Awards, for a campaign encouraging people to ring in and adopt long-stay dogs featured on TV. Telecom Potential Group devised an automated system using interactive voice technology, which channelled callers to relevant ...
). Personal touch Home calling has proven a very useful technique in both telecoms and utilities ... marketing programmes in telecoms, utilities, IT and the automotive sector, which began by targeting ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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