O2 reviews £100m media across Europe
31 Mar 2010 | by Anne Cassidy
LONDON - Telefonica, the Spanish telecoms giant, is reviewing its estimated £100m media planning
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O2 consolidates £100m media into ZenithOptimedia
02 Aug 2010 | by Sara Kimberley
Telefonica, the Spanish telecoms giant, has appointed ZenithOptimedia to handle its consolidated.... A statement from Telefonica said: "ZenithOptimedia's footprint and capacity, with local teams ...
Telecoms giant O2 calls on John Doe to increase 'sense of cool'
01 Feb 2012 | by John Owens
company Telefonica UK. He added that the brief would focus on 'looking at how O2 can continue ... -Christmas social media campaign. Telefonica remains on the hunt for an agency to handle PR and public affairs activities for its new global business Telefonica Digital. The brand recently admitted ...
Albion London creates Twitter popularity poll game
13 Dec 2010 | by Sarah Shearman
London's clients include Air New Zealand, Epson and O2 Telefonica. ...
O2 franchise Telenomics launches hunt for agency to promote London SME hub
06 Feb 2012 | by Matt Cartmell and Sara Luker
audiences. O2 s parent company Telefonica UK has recently promoted Nicola Green to the role of director ...
Madeleine campaign to run on donated airtime
22 May 2007 | by Nicola Clark
and Heineken Cup Finals. A text campaign is also being run by mobile operators Vodafone, O2 and Telefonica ...
The new breed of marketer
23 Feb 2012
Webster, director of customer experience, Telefonica Europe Graham Webster's role is to lead customer experience activities across Telefonica Europe's operational businesses. He is responsible for increasing the focus on customer experience at the company and ensuring that it is part of Telefonica's DNA. Webster ...
Trading places: this week's people moves
16 Mar 2012 | by Daniel Farey-Jones
stable, as well as 220 Triathlon. ( Media Week ) Telefonica Digital has appointed senior Google ...
MyAgency: Reclaim The Word
03 Dec 2010 | by James Easterbrook, MyAgency
audience. A second example is an open innovation project we're delivering for Telefonica. It is opening ...
Taking the plunge into IP
01 Jul 2011 | by Neil Munn
service brands. O2 Litmus and BlueVia are recent digital brand creation projects for Telefonica ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
