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Telefonica has appointed Wunderman to handle its global business-to-business digital account
owner, Telefonica, announced plans to float a minority stake in the company....Telefonica bought Endemol in 2000 for 5.5 billion euros. It plans a sale as early as the end of the year. There has been widespread prediction Telefonica would sell part of Endemol following the ousting in December 2003 of Jon De Mol, Endemol's co-founder. ...
for the Spanish telecoms company Telefonica....The account is reported to be worth EUR400 million and the media agencies were chosen following a pitch between the incumbent, Carat, Starcom MediaVest and Spain's MPG/Arena. Telefonica announced the review as part of a move by the company to streamline its global marketing strategy, which ...
, but a Hispanic Hercules. Telefonica snapped up O2, Europe's sixth-largest mobile operator, last month for a hefty £17.7 billion. Thanks to this purchase, Telefonica now has a foothold in the UK, Germany ... managing director at Interbrand, comments on Telefonica's new status: "If you're in media and you ...
Telefonica, the Spanish telecoms operator, is to acquire a 20 per cent stake in the pay-TV provider...is estimated to be worth EUR470 million and Telefonica is expected to appoint directors to the company when the deal is complete. The global decline in ad revenue has damaged Prisa, which described Telefonica ... joint bid by Telefonica and France's Vivendi for its entire pay-TV platform. ...
Telefonica Moviles' new worldwide umbrella brand, Movistar....Telefonica Moviles is the fourth-largest mobile operator in the Spanish- and Portuguese-speaking markets, with more than 80 million subscribers. "The victory is the result of a long effort by an extremely motivated international team. The launch of an international brand in a sector as competitive ...
rolling process already begun by its parent company, Telefonica....Agency sources said they expected the UK element of the review to begin early in 2009 following market reviews of media for the Telefonica brand in Spain and France and of the O2 media account ... good relationship with the local O2 marketing team but that Telefonica at group level is keen to review ...
Academy. The production company is owned by the Spanish communications giant Telefonica.
Telefonica and the Dutch entertainment producer Endemol....Telefonica and the Dutch entertainment producer Endemol. If a single factor can explain mega ... economy. Like Telefonica s purchase of Endemol, Fininvest s decision to acquire a stake in Sportal ...
cent of the company from the Spanish telecoms giant Telefonica. The group has also promised to acquire
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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