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Brand Health Check: French Connection

31 May 2012 | by Kim Benjamin

- Focus the brand's efforts: prioritise a great range of womenswear for an older and more affluent group ...

Think BR: Innovating in service markets

29 May 2012 | by Rosemary Bayman and Claire Emes

. Empowering customer facing staff. We often look to First Direct in banking and John Lewis Group in retail ...

Absolute Radio nets Currys and PC World football deal

25 May 2012 | by Daniel Farey-Jones

goal England score during Euro 2012. The deal was brokered by Lindsay Payne, group account director ...

Co-op appoints Leo Burnett to £50m ad account

25 May 2012 | by Sara Kimberley

The Co-operative Group is set to appoint Leo Burnett to handle its £50m advertising account....and John Lewis marketer Gill Barr as its group marketing director. Leo Burnett was unavailable ...

Brand barometer: Coffee shops, which one is most prominent online?

25 May 2012 | by Gemma Charles

. Identification of key online websites, groups, accounts and conversations: Identified key word search strings ... groupings, such as channel authority, interaction, content dynamic, competitor analysis, etc ...

Arcadia starts £4m media agency contest

24 May 2012 | by Maisie McCabe

Arcadia, the retail group owned by Sir Philip Green, is reviewing its £4 million media planning...The parent group of BHS, Topshop and Topman is understood to have approached media agencies ahead of a pitch through the consultant Rania Robinson. Carat was appointed to the BHS media account in January 2010 without a pitch after the merger of BHS into Arcadia the previous year. It was the media ...

M&S profits drop for first time in three years

22 May 2012 | by Matthew Chapman

, growing group sales by 2% and holding market share. We also made good progress with our strategic plans ...

VCCP wins Laithwaites advertising account

17 May 2012 | by Jeremy Lee

, is not affected by the review. Last month, Mark Roberts, the head of customer marketing at Lloyds Banking Group ...

OMD retains £10m Shop Direct search business

15 May 2012 | by Maisie McCabe

Shop Direct Group, the owner of Littlewoods and Very, has reappointed OMD UK to its £10m paid...Shop Direct Group called a pitch for its paid search as part of a two-year statutory review process ... . It is understood that Shop Direct spends up to 10m on paid search per year. The Group's offline planning and buying is not affected by the review and is held by Aegis Media s Carat. Jonathan Wall, group e ...

Clinton Cards chief Willson-Rymer departs following administration

11 May 2012 | by Matthew Chapman

Administrator Zolfo Cooper has confirmed a large number of board members will also exit, including product development director Debbie Darlington and non-executive director Dave Hughes, the former chief marketing officer at Game. Non-executive chairman Don Lewin will also depart, alongside group managing ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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