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Languedoc wines are to be the subject of a PR campaign to simplify purchasing decisions, through...Generic bodies the Conseil Interprofessionnel des Vins du Languedoc and Vins de Pays d'Oc have hired Westbury Communications to run the UK campaign, worth more than £100,000. Westbury associate director Jo Mason said the complexity of the French wine industry meant it was struggling to compete ...
CANTON, PA: Veal USA, formed by US veal producers, is planning a national campaign to promote veal consumption and to answer concerns about the treatment of veal calves. The campaign will be handled in-house, though Veal USA is considering taking on agency help for a spring celebrity chef ...
FOOD: Golden Vale has hired Mason Williams to handle PR for snack Cheesestrings. The brief will target trade and consumer media in support of on-pack promotions and a nutritional campaign. The account will be run by senior account director Alison Ward. ...
Harrison Cowley will undertake a St George s Day campaign to promote Charles Wells beer brand...Harrison Cowley will undertake a St George s Day campaign to promote Charles Wells beer brand ... consider what makes the English English, you open up some exciting opportunities for campaignable activities. The campaign will use Bombardier s the Patron Pint of England strapline to highlight its ...
the European strategy for the six-figure launch. In the UK, The Red Consultancy will implement the campaign ... November. The PR campaign will have to position Microsoft as capable of producing a sexy games console like ...
was inevitably extensive, with 38 television and radio bulletins, and 38 national and 233 regional newspaper ...
palm trees. On the mobile, and currently featuring in Oasis advertising campaign ...
be developed through the internet and e-mail. Orange is following up its TV campaign by inviting ... telemarketing campaigns today have some sort of PR purpose, even if this may not be their primary purpose ... the use of internet and e-mail campaigns and the best way to integrate these with a number of clients ...
direct mail campaign featuring a water pistol and the slogan If you want to target Sitting Ducks ... awareness of the campaign, Cityscreen became media partners of Wambam s 18 awards celebrating the best ... and Mark Lamarr, the company also sponsored the award for Best Advertisement Campaign. To mark this ...
Client: SCi (Sales Curve Interactive) PR Team: Bite Commun-ications Campaign: Launch ... . Tactics Bite began work on the campaign in June, just after the ban. It set up interviews ... and the experts were consistent. The team organised TV and radio debates and worked closely ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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