31 May 2012
| by Sara Kimberley
in 2010.
Following his promotion, White continued to work in the planning department on campaigns ...
31 May 2012
| by Daniel Farey-Jones
Video ad exchange Adap.tv is launching a hub allowing buyers and sellers to manage third...Available from today (31 May), the Adap.tv App Center is intended to attract third-party developers and make Adap's technology stickier for users.
Adap.tv claims the hub will feature apps from ...
and AdAdvisor by TargusInfo.
Teg Grenager, co-founder and vice-president of Adap.tv, said: "Given ...
31 May 2012
| by Maisie McCabe
Bampfylde.
Barb provides the TV audience figures used by media agencies when trading and, in the summer last year, announced plans to test the possible integration of TV viewing through PCs and laptops into the main Barb panel for TV viewing. ...
31 May 2012
| by Arif Durrani
-created role not without its own challenges.
However, as reported in Campaign today , after weeks ...
31 May 2012
Goviral evaluates the latest viral campaign from Foot Locker, with "ones to watch" from Samsung...continues its ‘17 make-up songs’ campaign, which features new bands and solo artists creating music ...
31 May 2012
| by Anne Cassidy
an integrated campaign to celebrate the Diamond Jubilee, encompassing targeted outdoor and digital advertising, as well as TV activity.
The campaign uses the tagline "Bring on the Jubilicious weekend!" and branded ...
.
As part of the campaign, Work Club, an Old El Paso roster agency, produced the outdoor ads.
In the past ...
31 May 2012
| by Katherine Levy
with Karmarama on a project to promote its Fulda tyre brand.
A new creative campaign for Goodyear Dunlop ...
31 May 2012
| by Anne Cassidy
endorsements and viral marketing campaigns on youth-oriented social media sites such as YouTube and Flickr ...
31 May 2012
| by Danny Rogers
warning that unless coverage of Johnson's mayoral election campaign improved, the BBC faced a 'huge ...
Cameron's relationship with Rupert Murdoch. Oliver was unaware that the TV camera trained on him and Smith ...
had won the election? Equally, the BBC TV camera feed could have been leaked by other news ...
31 May 2012
| by John Owens
with effective campaigns to explain the cuts, has resulted in the media viewing it far more positively than ...