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SYDNEY - The Happy Little Vegemites are to make another return to Australian television. A "contemporised" version of the Happy Little Vegemites jingle features in the part-colourised JWT ad based on the 1956 black-and-white original and a further version from 1980.
LONDON - Halewood International has signed a six-figure deal for its Crabbie's alcoholic ginger beer to be the broadcast sponsor of ITV's National Television Awards.
LONDON - Homer Simpson's love for doughnuts and beer and 'Big Brother' contestants' penchant for fry-ups and biscuits are fuelling children's unhealthy eating habits, a report claims, with 69% failing to eat five portions of fresh fruit or vegetables a day.
NEW YORK - A new advertisement for a burger chain starring the hotel heiress Paris Hilton may be never be seen on television because it is too raunchy to be broadcast.
LONDON - Ofcom has been given the task of tightening rules on the promotion of food and drink on television and via sponsorship to ensure that children are protected from campaigns that encourage them to eat unhealthy foods.
LONDON - Cobra beer is launching an interactive teleision promotion builiding on its official sponsorship of ITV2 movies.
LONDON - Innocent, the smoothie brand, has created its first television advertising in an attempt to turn more people into smoothie drinkers.
NEW YORK - John Travolta is following in the footsteps of Brad Pitt and Ray Liotta and starring in an ad for Heineken, which has revealed plans for a major boost to its global marketing spend to the tune of €100m (£70m).
Diageo is looking to update the Guinness brand through the second ad in its "out of darkness comes light" series, created by Abbott Mead Vickers BBDO.
LONDON - Diageo is looking to update the Guinness brand through the second ad in its 'out of darkness comes light' series, created by Abbott Mead Vickers BBDO.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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