12 Jan 2012
| by Ben Wood
per cent of the total market, and 10 per cent of TVs now sold are ready for internet TV (with ...
12 Dec 2011
| by Rhys McLachlan
-powered platforms.
For example, while 7% of total TV viewing in 2011 will take place online, on-demand or over ...
TV market, which is worth more than 3.3bn, is still bought and sold on the basis of the habits ...
participate to ensure their TV viewing is correctly recorded.
This isn t to denigrate BARB which is ...
24 Nov 2011
| by Gary Knight and Nick Price
5 per cent of all TV advertising revenue. Do you think the market will eventually grow to that size in the UK?
Product placement has been embedded in the way US clients trade TV campaigns for some time ...
the current TV advertising rules governing these product zones.
- How has the initial uptake been so far ...
24 Nov 2011
| by Russell Davies
could live with something we all agreed on. It's like the consensual hallucination of TV ratings - we ...
18 Oct 2011
| by Christian Schmalzl
2012 in Europe. TV slots in Q4/early 2012 for Germany s leading media vendors are 96-98% sold out ...
% to global adspend.
Finally, the BRIC markets continue to power ahead. China s TV market is expected ...
06 Apr 2011
| by Lynsey Barber
as agencies getting a better insight into client decision-making processes .
6. Event TV
John Nolan, head of N-ONE, commercial digital division, North One Television; Simeon Adams, strategy director, Bartle Bogle Hegarty
I do sometimes miss the days before TV became multichannel and highly fragmented ...
02 Feb 2011
| by Caroline Parry
quarter of the year.
Television
2010 spend: 3.96bn Yr/yr percentage change: 18% The TV ad ...
forecasting 3% growth for the media sector this year. Last year, a resurgent TV sector enjoyed double ...
Securities believes the strength of the rebound in the TV market suggests free-to-air broadcasting is more ...
24 Jan 2011
| by Chris Tryhorn
-predicted year of mobile ? And will TV and social media become one?
Media Week presents the ten trends ...
, how far am I going? Am I going over the line and upsetting people? "
5) Will social media and TV become one?
The long-heralded convergence between the TV set and the computer screen is happening ...
20 Jan 2011
| by Staff
News from the Oxford Media Convention, including Jeremy Hunt's vision for local TV and why Trinity
05 Nov 2010
| by Harriet Dennys
s blood - TV research can be Plan B.
'Exquisite individuals' shine at Media Week Awards ...
And finally: This week s TV star is Mark Pearson , founder of Marcou Media and a "leading member ...