Consumer - Look-a-like guests lead mall's 'royalwedding'
11 Nov 2005 | by Mary Cowlett
also conducted interviews with TV and radio stations, including BBC Radio 4, CBS News in the US and RTL ...
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How has Tesco got away with it for so long?
25 Nov 2005 | by Kate Nicholas, kate.nicholas@haynet.com
furnishings, stationery, TVs, a pharmacy, books, DVDs, an optician, mortgages, loans, credit cards, insurance ...
View From The Top: 'I'm an activist. I'm too old to bullshit'
17 Jun 2005
of the limelight is still there for Roddick. If a TV company could tailor a programme like The Apprentice for her ... Roddick threatened her own 'brand' when she did a TV ad for American Express is anyone's guess. She says ...
Consumer PR: What's the big idea?
13 May 2005
-provoking television around, but Asda PR manager Ed Watson was watching the show as news of the marriage of Prince
Media Relations: Yorkshire mall set for £175k media support
13 May 2005 | by Dan Bloch
launch event will be attended by an as-yet unnamed Yorkshire-based TV personality. Primal won a three ...
Corporate Rebrands: Surviving change
11 Feb 2005
confused. TV advertising featuring penguins ran last year to introduce the idea of the merged brand ...
Campaign: Ministry of Fun reveals decline of grottos - Consumer
10 Dec 2004 | by Joe Lepper
. TV mentions have included GMTV and BBC South East Today. Foreign coverage included the New Zealand ...
News Analysis: Season of aggressive promotions
10 Dec 2004
, on the Boxing Day sales. Foster says she is already booking interviews with national and regional TV programmes ...
Campaign: Oasis delivers growth plan to press and staff - Financial PR
01 Oct 2004 | by Adam Hill
and Morgunbladid, as well as TV stations RUV-TV and Channel 2 TV, along with the Bylgjan radio station. Results ...
Campaign: Hasbro resurrects My Little Pony brand - Consumer PR
10 Sep 2004 | by Donna Werbner
with nine TV news shows, 46 national magazines, 90 regional newspapers and 39 radio programmes. Results ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
