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Nestlé-owned chocolate bar Yorkie is to launch its first TV ad in 10 years, in a move which sees...The brand will this weekend (4 June) roll out a TV ad, by JWT London, using the new tagline "Man Fuel for Man Stuff". The comical clip depicts men as behaving like "superheroes" when carrying out simply everyday tasks, with a character carrying his entire supermarket shop from his car to the house ...
The 'Union Jack' TV ad, created by Abbott Mead Vickers BBDO first aired yesterday (27 May), and will run for four weeks in a media plan handled by MediaCom. It shows the M M yellow and red brand characters in a lounge, with a street party scene behind them. Yellow M M is trying on a range of outfits ...
ITV signed an exclusive deal with the audio-recognition service in April in order to become the only UK broadcaster to offer advertisers its functionality in TV spots. Viewers can use the Shazam app on their smartphones to interact with creative in Pepsi Max s "crowd surfing" football ad ...
with a high-profile TV campaign coming out would have a measure of any negativity beforehand. This should ...
What, for instance, is going through the minds of marketers at Mars? Is it dismay at how their Euro 2012 TV ad has polarised opinion on Twitter, with comments ranging from 'the most pitiful ad I've seen, ever' to 'the new Mars ad is brilliant'? More likely, such a passionate reaction is being ...
Mars has launched its Euro 2012 TV ad, which features a Mars bar-eating steward producing heroic
Ferrero, the Italian chocolate maker, is to advertise its Kinder Chocolate product on television..., on television in the UK. But it is now looking to increase the market share of Kinder Chocolate, which ... in the UK with marketing campaigns also supporting Ferrero Rocher and the Ferrero Collection. The TV ad ... . Executives at Ferrero believe that with TV support, Kinder Chocolate could be a big hit in the UK ...
-out of UK brand pages. It used the page to promote the TV ad for 'Goo Games', along with an Olympic ticket ...
Ben & Jerry's is supporting its new indulgent Core ice-cream pot range with its first TV ad, which...The TV campaign starts in April and forms part of an estimated 5m marketing investment behind the indulgent ice-cream. The TV ad, created by Amalgamated, features an American narrator who provides a ... in 500ml tubs, priced at 4.99 each. In addition to the TV campaign, which debuts on April 23, Ben ...
TV ads and our work with Jason Donovan. The one thing we continue to find challenging, though, is how ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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