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Brand builder: Under Armour

launched its first major European marketing push last month, which included a TV and digital marketing ...

Nike 'my time is now' by Wieden & Kennedy London

The TV campaign, created by Wieden Kennedy, is set during a France versus Holland football match that is interrupted by waves of young players invading the pitch to show they have the skills and hunger to take on the best in the world, including Wesley Sneijder. ...

Think BR: In whom we trust

, in the US Keds has had a revival and is now expanding from shoes into clothing, and TV shows such as Charlie ...

Sports lifestyle brand Extreme Group seeks agency for lifestyle push

to build the world's leading Extreme Sports TV distribution company and through brand expansion has become ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.