THIS WEEK: Clothes top list of kids’ wishes
14 Dec 1995
five for girls were clothes, Barbie, music systems, bikes and TVs. The boys and girls ...
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THIS WEEK: STOP PRESS
14 Dec 1995
sales of 114,975 for the first three issues. Country 1035 AM is to launch its first TV advertising, through Manifesto, on Boxing Day. The TV burst will be supported by a tactical poster ... of Pearson TV, is expected to be appointed chief executive of the Pearson conglomerate in a boardroom shake ...
ADWATCH: Kellogg still appeals to the Cornflake girls and boys
14 Dec 1995
------------------------------------------------------------------------ Q: which of the following TV commercials do you remember seeing or hearing recently? Last Account Agency/TV buyer % week 1 (1) BT ... Media 17 (-) Golden Wonder Nik-Naks Ogilvy Mather 30 18= (-) Hitachi TV ...
MARKETING MIX: LETTERS * Sponsored by TEAM; Connection aids brand success
14 Dec 1995
that the Say goodbye to the bag ad campaign has been running on TV and in the press, Dyson s vacuum cleaner ...
MARKETING FOCUS: Adwatch of the year
14 Dec 1995 | by GAIL KEMP
in the table. In 1995, the supermarkets battled it out on both the high streets and the TV ... into the table while Head and Shoulders new signing, children s TV-presenter Emma Forbes, has maintained a ... , while campaigns such as BST.BDDP s TV-Licensing which broke towards the end of the year (and so only ...
THIS WEEK: Littlewoods in football focus
14 Dec 1995 | by HARRIET MARSH
its commitment to the Pools business, launching TV advertising to support the brand and trialling ...
MARKETING MIX: Christmas competition
14 Dec 1995
the beans manufacturer reverse? 9 September A bumper month for big new TV campaigns ... November We saw the arrival of the country s sauciest cable TV channel and the demise of a ...
MARKETING TECHNIQUE: SALES PROMOTION; Better Christmas presence
14 Dec 1995 | by RUTH NICHOLAS
exposure at the point of sale, in direct marketing, on TV and in all other forms of media, and all those ...
NEWS: The Bridge puts Glenmorangie on TV
08 Dec 1995 | by KAREN YATES
The Glasgow-based agency, the Bridge, has unveiled the first television campaign for a single malt...The Glasgow-based agency, the Bridge, has unveiled the first television campaign for a single ... . The availability of television as an advertising medium opens up new and exciting opportunities, not only ... , it is only right that we should lead the way, Nicol said. Glenmorangie s move on to television ...
NEWS: Labour attacks Xmas toy advertising
08 Dec 1995 | by OUR PARLIAMENTARY CORRESPONDENT
Labour MPs have attacked pre-Christmas television ads for war toys and claimed they are breeding...Labour MPs have attacked pre-Christmas television ads for war toys and claimed they are breeding a generation of violent men. Thirteen Labour MPs have signed a Commons motion urging ... , the Labour MP who led the Commons attack, said: Television is inundated with advertisement after ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
