13 Dec 1996
Haymarket Magazines (publisher of Campaign) is to launch a new title,
the Box, about television...Haymarket Magazines (publisher of Campaign) is to launch a new title,
the Box, about television ...
-old men who like TV but are selective
about what they watch. It will not be a listings title ...
target of 50,000, Haymarket says the
Box is intended to capitalise on the huge changes in TV ...
13 Dec 1996
Neil Morrissey, one of the stars of the television series, Men Behaving
Badly, has signed up as a...Neil Morrissey, one of the stars of the television series, Men Behaving
Badly, has signed up as a commercials director with Smith Jones Brown
and Cassie.
Although he has no first-hand experience as a director, Morrissey
believes the time he has spent in front of the camera as an actor ...
13 Dec 1996
| by HARRIET GREEN
that the Government is to allow famous TV programmes to be
parodied....that the Government is to allow famous TV programmes to be
parodied.
Over the past two years, the Government has been considering whether or
not it should bring the format of TV and radio programmes under ...
complaint lodged in the
late-80s by the TV presenter, Hughie Green. Green objected to TV New
Zealand ...
13 Dec 1996
| by EMMA HALL
Hooper s Hooch became the first alcopop to advertise on TV this week
with a perplexing new...Hooper s Hooch became the first alcopop to advertise on TV this week
with a perplexing new ...
of
any direct appeal to underage drinkers, although some TV spots will be
shown before the 9pm ...
leadership so we are excited about the potential
impact of a TV campaign. It gives us the chance to deal ...
13 Dec 1996
Men and older readers are likely to find newspaper ads more informative
and credible than TV ads...Men and older readers are likely to find newspaper ads more informative
and credible than TV ads, according to a survey of weekday national
newspaper readers.
However, 19 per cent of such readers ...
in newspapers.
JWT has also attempted to measure value in the TV market by creating
different indices ...
13 Dec 1996
Client: British Airways
Agency: Optimedia
Buyer: Susie Martin
Client: Safeway
Agency: Zenith Media
Buyer: Tracy Stern
Client: BT Yellow Pages
Agency: IDK Media
Buyer: Simon Curley
Programme: Moll Flanders
TV station: ITV Meridian
Date: 1 December, 21.00
Break ...
13 Dec 1996
| by GORDON MACMILLAN
BT unveils a pounds 1.5 million hearts and minds advertising campaign
next week that focuses on the telecoms company s role as a caring
corporate citizen.
13 Dec 1996
IPC is poised to unveil an upmarket listings magazine, entitled Film and
TV Week, in a new twist...IPC is poised to unveil an upmarket listings magazine, entitled Film and
TV Week, in a new twist ...
of January.
It will contain TV, cinema and video film reviews as well as TV
listings, and is aimed ...
settledown
circulation figure of 150,000. A TV campaign is likely to help promote
the title.
One ...
13 Dec 1996
| by CAROLINE MARSHALL
Bartle Bogle Hegarty has beaten Leagas Delaney and M&C Saatchi to create
the first TV advertising...to contribute to one of the world s iconic
brands.
Time aired its first US TV campaign for five years ...
13 Dec 1996
| by GORDON MACMILLAN
to appear on European television, although it debuted on US
TV in October, with the line: AMD @ work ...