27 Sep 1996
| by REBECCA DOWMAN
Chris McLaughlin departs from the television industry in a puff of smoke...Chris McLaughlin departs from the television industry in a puff of smoke
Talking to ex-colleagues of Chris McLaughlin, Philip Morris s new
Europe, Middle East and Africa public affairs director, is like hearing
an exchange between two equally credible, but completely opposed
debating teams. It seems ...
27 Sep 1996
| by ALASDAIR REID
s digital television revolution, Alasdair
Reid reports...Europe s digital television revolution, Alasdair
Reid reports
It was perhaps appropriate ...
-quality pictures
digital TV offers. The 19-channel DF1 digital package was launched
simultaneously via the Astra 1-D and 1-E satellites.
The launch was backed by a press, poster and television campaign ...
27 Sep 1996
| by ANNE-MARIE CRAWFORD
The Independent Television Commission has bowed to industry pressure and
partially relaxed...The Independent Television Commission has bowed to industry pressure and
partially relaxed ...
will be
able to develop TV versions of their titles.
However, the move received a lukewarm response ...
programming because of satellite and cable TV s
limited audiences.
But Terry Mansfield, managing ...
27 Sep 1996
| by JOHN TYLEE
, is to make his first ad appearance in a British
television commercial...., is to make his first ad appearance in a British
television commercial.
Abbott Mead Vickers BBDO pulled off the coup on behalf of the Economist,
for which the statesman agreed to star in a new TV spot ...
,
when Abbott converted the ad into a TV script.
Peter Levelle directed the film through Beechurst ...
27 Sep 1996
| by RICHARD COOK
US media giants are carving up the European cable television market
through a diverse series...US media giants are carving up the European cable television market
through a diverse series ...
.
Although cable television in the UK has not yet lived up to
expectations, the removal of a ban on cable ...
, terrestrial television
and magazine and newspaper ownership across the Continent. Even if the
nature ...
27 Sep 1996
| by LEXIE GODDARD
of European Media and Communications. Gash will
join the European arm of the US television network NBC...NBC Europe has poached Jane Gash from Turner Broadcasting and appointed
her as its first head of European Media and Communications. Gash will
join the European arm of the US television network NBC ...
rate of 50,000 new cable homes a week.
Part of the Carlton Television launch team, Gash joined ...
27 Sep 1996
| by MAGGIE BROWN
check on the gradual 1990s slide into
commercialism by British television before the digital revolution...This week will stick in my mind as one of those rare occasions when it
was possible to take a rain check on the gradual 1990s slide into
commercialism by British television before the digital ...
Television Commission, which published its typically pragmatic proposals
to liberalise programme ...
27 Sep 1996
The long-awaited launch of Granada Sky Broadcasting s cable and
satellite TV channels next week...The long-awaited launch of Granada Sky Broadcasting s cable and
satellite TV channels next week has met with a downbeat response from
the advertising community.
GSB s seven satellite TV ...
and disappointing and for offering nothing new.
Jim McDonald, TV buying controller at New PHD, has ...
27 Sep 1996
| by CAROLINE MARSHALL
scheme, marking the first TV burst for the
initiative since its launch eight years ago....scheme, marking the first TV burst for the
initiative since its launch eight years ago.
The TV ...
of three 20-second TV ads and
three press executions. Each one features the rewards that collectors
can redeem for 80 Air Miles points.
The TV commercials focus on a day out at Alton Towers, trips ...
27 Sep 1996
Client: Renault Megane
Agency: Optimedia
Buyer: Paul Welch
Client: Eurostar
Agency: MGM
Buyer: Karen Mayer
Client: House of Fraser
Agency: The Media Centre
Buyer: Phil Cresswell
Programme: Never Mind the Horrocks
TV station: Channel 4
Date: 19 September ...